Published on October 19, 2014
1. VENTURA BY Kezhia Sharieff
2. 1 • INTRODUCTION 2 • FEATURES 3 • FINANCE 4 •MARKETING 5 •FUTURE VENTURES
3. School bags become back-breaking for children The Hindu HYDERABAD, February 25, 2011 I N T R O D U C T I O N
4. F E A T U R E S The Features of Zapper are: • Spine Embracer – which keeps the spine straight • Cooling gel pad –Replaceable • Foam filled straps with air cushioning • Attractive vest design – with Velcro • School Logo and Company logo • Customized color • Provision for Tiffin box – underneath of the bag • Provision for water bottle • Tiffin Box and Water Bottle – Along with bag
5. Z A P P E R FRONT WATER BOTTLE FACILITY HORIZONTAL TIFFIN BOX FACILITY
6. Z A P P E R COOLING GEL SPINE EMBRASER VEST AS BACKSTRAP BACK
7. F I N A N C E Our Initial investment 1,00,000 (Office interior Work) Assumptions on which we work One office – Initially Employees – 4 partners, 1 quality checker, 3 persons for raw materials and supply handling There will be an order for 15,000 bags in the Initial Year. We would be able to finish off that order within 1 year.
8. F I N A N C E BREAK EVEN CHART 250 200 150 100 50 0 Break even chart 2000 4000 6000 8000 1000 12000 12280 cost profit 2 X axis …..amount in lakh Y axis…….number of products
9. M A R K E T I N G DIRECT MARKETING PROMOTIONAL INCENTIVES CONDUCT COMPETITIONS ON SOCIAL NETWORKING SITES SPONSOR FOR SCHOOL EVENTS ORGANIZE MARATHONS FOR A GOOD CAUSE
10. SWOC ANALYSIS 1. Strengths : • Able to help the generation • No more back problems 2. Weaknesses : • New venture 3. Opportunities : • Able to expand 4. Threats : • Fear of competition entering M A R K E T I N G
11. ZAP TO THE FUTURE Our Future : Opportunity to customize Biker Bags Laptop Bags Availability of Bags in retail shops Shoes / Sandals Gloves
12. ZIP ZAP & ZOOM TO SCHOOL!
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