Your Future Is Customized

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Information about Your Future Is Customized
Technology

Published on July 11, 2009

Author: nickb

Source: slideshare.net

Description

CloudMade provide a rich set of web services, libraries and APIs that let developers create highly customized applications that meet users' needs in a way that no mapping applications have done before.

This presentation, originally given at the 2009 State of the Map Conference, looks at the current trends in application development and how these trends will effect the future of geo applications.

Your Future is Customized Nick Black - Founder & Head of Products All maps in this presentation are © 2009, CC-by-SA OpenStreetMap.org Contributors

Your Future is Customized Nick Black - Founder & Head of Products All maps in this presentation are © 2009, CC-by-SA OpenStreetMap.org Contributors

CloudMade Powers Geo Applications ` There is a huge diversity of applications built on the CloudMade platform. From Android to iPhone and from Javascript to Flash, CloudMade provide libraries and APIs for a huge range of platforms

How people experience ` maps today

To most people, maps and geosearch look like this: `

To most people, maps and geosearch look like this: `

To most people, navigation looks like this: `

How people will experience ` maps in the future

Towards diversity ` 19th century German Biologist Ernst Haeckel’s “Tree of Life” shows how the huge variety of life on the Earth evolved from simple organisms Ernst Haeckel’s “Tree of Life” (1866)

Towards diversity ` The two currently dominant geo applications, search and navigation can be considered the “single celled organisms” of geo evolution. Ernst Haeckel’s “Tree of Life” (1866)

Towards diversity ` The two currently dominant geo applications, search and navigation can be considered the “single celled organisms” of geo evolution. Ernst Haeckel’s “Tree of Life” (1866)

Towards diversity ` Rapid evolution in the application ecosystem is being facilitated by channels like the web and recently through app stores, like Apple’s. Ernst Haeckel’s “Tree of Life” (1866)

Towards diversity ` Rapid evolution in the application ecosystem is being facilitated by channels like the web and recently through app stores, like Apple’s. Ernst Haeckel’s “Tree of Life” (1866)

Towards diversity ` Rapid evolution in the application ecosystem is being facilitated by channels like the web and recently through app stores, like Apple’s. Ernst Haeckel’s “Tree of Life” (1866)

Endless Application Potential Work & School Travel & Entertainment Games Organization & Wellness Astronomy City Guides Action & Adventure Address Book Computer Science & Engineering Currency Board Budget & Expense Dictionary & Thesaurus Food & Drink Card Calendar Fine Arts Genealogy Casino Shopping Lists & Trackers History & Social Sciences GPS & Maps Game Packs Project Management Language Arts Horoscope Multiplayer Documents Law Itineraries & Schedules Puzzle Tracking Math Music & Audio Sports Nutrition & Fitness Medical News & Weather Baseball Personal Healthcare Calculators Reading » Basketball More Organization & Wellness Drug Databases eBook Readers Football Phone Tools ` Patient Tracking American Literature Golf Backup & Memory Reference British Literature Soccer Battery Religion & Bible Foreign Language Strategy Calculators Science Philosophy Trivia Clocks & Alarms Students & Teachers Religion Word Database Programs More in Work & School Romance More Games Development Software More eBooks Email & Messaging Shopping Launchers Sports Patches & Updates Translations Personalization Transportation Fonts TV & Movies Graphics & Images World Time Ringtones More Travel & Entertainment Themes Today Screen Printing Security There are tens of thousands of different Synchronization application categories - all of which need Voice specialized data. More Phone Tools

These maps don’t care about me! ` Zooming in on just one of the many vertical application categories, sports, there are many, many different needs of participants. These needs are not well served by existing map applications.

These maps don’t care about me! ` Zooming in on just one of the many vertical application categories, sports, there are many, many different needs of participants. These needs are not well served by existing map applications.

These maps don’t care about me! `

These maps don’t care about me! Entertain- Business Logistics Culture Shopping ment Leasure Travel Study Fashion Lifestyle Food Music News Blogs ` Transportation Banking POIs Sports Weather Locations Science Communities Networks Data Events Delivery Clubs Sales

` Lets look at some examples...

Where do you get your OpenStreetMap news from? ? `

Where do you get your OpenStreetMap news from? `

Where do you get your OpenStreetMap news from? `

Where do you get your OpenStreetMap news from? `

Where do you search for houses to rent or buy? ? `

Where do you search for houses to rent or buy? `

Where do you search for houses to rent or buy? `

Specialised services deliver ` better user experiences

So how can we take these ideas about specialised experiences and apply them ` to maps?

Adding Context to Photos `

Adding Context to Photos `

Customized maps for outdoor pursuits: Trails `

Customized maps for outdoor pursuits: Trails `

Customized maps for outdoor pursuits: Trails ` The iPhone application, Trails, uses maps specially designed for outdoor usage. It highlights things like cycle-paths, forests and contours that are needed for outdoor users of maps

Customized maps for outdoor pursuits: Trails ` The iPhone application, Trails, uses maps specially designed for outdoor usage. It highlights things like cycle-paths, forests and contours that are needed for outdoor users of maps

The map that started it all: OpenCycleMap The OpenCycleMap was the rst specialist OpenStreetMap based map, highlighting features like cyclepaths, bike shops and bike parks that are needed by cyclists. http:// opencyclemap.org/

Super Specialized Apps Need Super Specialized Data ` http://maps.cloudmade.com/? lat=52.366284&lng=4.915738&zoom=16&sty leId=997

Super Specialized Apps Need Super Specialized Data ` http://bit.ly/usKNR CloudMade’s geocoding service lets you search through a wealth of rich geodata. You can even search for the “Insectarium” in the Amsterdam Zoo.

Using CloudMade’s APIs, a developer could build a “Zoo Tour” application that would guide visitors around a zoo.

With rich, specialized data like ski data, there are huge opportunities for new and exciting app development.

Cycling is just the beginning... ` http://maps.cloudmade.com

How can we apply this to map editors? ` In the same way that we specialized applications can use specalized data to create engaging user experiences, specialized future editors will provide a tailored interface allowing mappers and consumers to contribute to the rich data set.

How can we apply this to map editors? ` In the same way that we specialized applications can use specalized data to create engaging user experiences, specialized future editors will provide a tailored interface allowing mappers and consumers to contribute to the rich data set.

How can we apply this to map editors? ` In the same way that we specialized applications can use specalized data to create engaging user experiences, specialized future editors will provide a tailored interface allowing mappers and consumers to contribute to the rich data set.

Find out `more...

Visit the CloudMade Developer Zone ` developer.cloudmade.com

Thanks for listening. Questions? Nick Black nick@cloudmade.com ` twitter.com/nick_b slideshare.net/nickb

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