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Women in Digital Switzerland

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Information about Women in Digital Switzerland
Marketing

Published on February 25, 2014

Author: scma_

Source: slideshare.net

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Women in Digital Switzerland
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Women in Digital Switzerland Conférence SCMA ‘Gender Marketing sur le Web’ – 10 février 2014 @taissacharlier #WDSwitzerland #SCMA

+ Women on Panels vs. Panels on Women ! @taissacharlier #WDSwitzerland #SCMA

Conférences Tech : le ratio des 10% @taissacharlier #WDSwitzerland #SCMA

Conférences Tech : le ratio des 10% 10% de femmes speakers 20% de femmes en tech @taissacharlier #WDSwitzerland #SCMA

Conférences Tech : les ‘Women Panels’ @taissacharlier #WDSwitzerland #SCMA

Conférences Tech : les ‘Women Panels’ @taissacharlier #WDSwitzerland #SCMA

+ Women in Digital Switzerland @taissacharlier #WDSwitzerland #SCMA

WDS dans Bilan après 3 semaines ! @taissacharlier #WDSwitzerland #SCMA

WDS dans Bilan après 3 semaines ! Création le 12 janvier 25 membres invitées 152 membres 77% Genève et environs 58% fonctions ‘senior’ @taissacharlier #WDSwitzerland #SCMA

Pourquoi LinkedIn ? Le plus grand réseau professionnel au monde 10ème site le plus visité en Suisse 40% des utilisateurs : visites quotidiennes @taissacharlier #WDSwitzerland #SCMA

En résumé, WDS c’est… Un groupe LinkedIn pour toutes les femmes dans le digital en Suisse Public mais soumis à membership Langue officielle : anglais No Spam No self-promotion @taissacharlier #WDSwitzerland #SCMA

Objectif #1 : Connecter @taissacharlier #WDSwitzerland #SCMA

Objectif #2 : Partager @taissacharlier #WDSwitzerland #SCMA

Objectif #2 : Partager @taissacharlier #WDSwitzerland #SCMA

Objectif #3 : Inspirer et être inspirée @taissacharlier #WDSwitzerland #SCMA

Objectif #3 : Inspirer et être inspirée @taissacharlier #WDSwitzerland #SCMA

Objectif #4 : Donner de la visibilité @taissacharlier #WDSwitzerland #SCMA

@taissacharlier #WDSwitzerland #SCMA

+ WDS : Next Steps @taissacharlier #WDSwitzerland #SCMA

Constituer des équipes Nommer des ambassadrices pour la Suisse Romande et la Suisse Alémanique Désigner des membres ‘référents’ par expertise Identifier des managers et modérateurs pour le groupe @taissacharlier #WDSwitzerland #SCMA

Viraliser Augmenter la présence en Suisse Alémanique Relais médias, autres plateformes de communication Consolider et fidéliser @taissacharlier #WDSwitzerland #SCMA

Organiser des rencontres Meet-ups locaux, par spécialités ou généralistes Une roundtable sur un sujet choisi par le groupe Webinars ou hang outs @taissacharlier #WDSwitzerland #SCMA

Merci ! + Women in Digital Switzerland Conférence SCMA ‘Gender Marketing sur le Web’ – 10.02.14 taissa.charlier@details.ch

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