Published on February 6, 2014
Path to Wi-Fi Oﬄoad Past, Present and Future
Agenda • • • • • About Boingo Wi-Fi Partnerships with MNOs in Past What’s Happening Today Where Are We Headed? Q&A © 2014 Boingo Wireless – Conﬁdential – Page 2
Get to Know Boingo M&O Airport Network Aggregated Network 1.4 billion+ 140+ 40% 100+ Annual passengers of world’s top 100 60% of North American top 50 Operator partners Countries 1 million+ Global hotspots © 2014 Boingo Wireless – Conﬁdential – Page 3
Roaming Partners © 2014 Boingo Wireless – Conﬁdential – Page 4
Roaming Partner Traﬃc Growth Source: Boingo roaming partner connects Q4 2013 vs. same period 2012 © 2014 Boingo Wireless – Conﬁdential – Page 5
Past Primary Objective: Make Int’l Data Roaming Less Expensive Only for users willing to pay for Wi-Fi roaming package (often combined with cellular roaming) Pricing, packaging and user experience typically problematic for most MNOs © 2014 Boingo Wireless – Conﬁdential – Page 7 Few or no deployed solutions providing seamless, policy based Wi-Fi connectivity
Present Some MNOs already have a serious need for Wi-Fi oﬄoad Initial eﬀorts focus on home/oﬃce oﬄoad Secondary eﬀorts include premium partner Wi-Fi and MNO-deployed Wi-Fi © 2014 Boingo Wireless – Conﬁdential – Page 8 Policy-based, seamless Wi-Fi connectivity (Tier 1 US MNO planned deployment)
Future Wi-Fi oﬄoad will realize its full potential Need for Wi-Fi oﬄoad from all MNO networks will emerge Hotspot 2.0, policy mechanisms and Wi-Fi pricing solutions will make Wi-Fi oﬄoad a viable strategy © 2014 Boingo Wireless – Conﬁdential – Page 9 Wi-Fi will be just another metered bearer type, bringing mobile data services to MNO customers
Trends Impacting Wi-Fi Oﬄoad
The Oﬄoad Imperative Sources: http://www.nielsen.com/us/en/newswire/2012/two-thirds-of-new-mobile-buyers-now-opting-for-smartphones.html https://fb-public.box.com/s/3iq5x6uwnqtq7ki4q8wk http://www.portioresearch.com/en/free-mobile-factbook.aspx http://venturebeat.com/2012/12/21/2013-will-be-the-year-of-the-internet-of-things-as-more-than-5-billion-wireless-chips-will-ship/ © 2014 Boingo Wireless – Conﬁdential – Page 12
Oﬄoad Growth Projections Source: http://blogs.cisco.com/news/mobile-world-congress-2013-coping-with-exploding-data-demand © 2014 Boingo Wireless – Conﬁdential – Page 13
Bridging the Gap between Wi-Fi & Cellular Source: http://www.wballiance.com/resource-center/wba-industry-report/ © 2014 Boingo Wireless – Conﬁdential – Page 14
LTE & Wi-Fi: Complementary Networks Source: http://www.wballiance.com/resource-center/wba-industry-report/ © 2014 Boingo Wireless – Conﬁdential – Page 15
Thank You! Howard Buzick firstname.lastname@example.org
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