What's Going On In Digital (W/Co 10th March 2014)

53 %
47 %
Information about What's Going On In Digital (W/Co 10th March 2014)
News & Politics

Published on March 14, 2014

Author: NunoMartins28

Source: slideshare.net

Description

The latest news, insights and fuel for your brain related to all things digital. Expand your knowledge with the usual 'learning materials' section and if you feel like doing some light reading jump to the #cool section!

This week’s there’s not a Read of The Week but rather an event: a massive move by Yahoo in order to get people shifting/creating Yahoo IDs. Think about it…! Other topics include: • Hypergrowth SMEs are investing in social media and… it’s massively paying off • Remember Kid Dotcom, the creator from Megaupload? Well, he’s back with an app that might change everything • Twitter testing click-to-call button in Sponsored ads • An app that might just change reading forever  Cookies on mobile 101: while ad spend on mobile is continually increasing, a simple guide to understand the limitations of cookie- based tracking for mobile advertising Check out the #cool section, this week’s topics include: • Animal rescue group’s amazing #Muttbombing campaign • Argos epic reply to ‘badman’ on a PS4 affair • A visual treat from Twitter into its users’ moods throughout day of week and month in 2013

READY?! GO!

Read of the Week/Event of the Week • Yahoo to stop user access of services with Facebook or Google IDs, in an effort to “offer the best personalized experience to everyone” – Conversely users will be required to have Yahoo IDs – think the implications this has to 1st party data and it starts to look like a bold move, and arguably one they had to make Insights, News and #FoodForThought • The challenge of mobile ad targeting: tracking is a work in progress • Hypergrowth SMEs are investing more in social media, and their investments are paying off • Google improves its Display Network targeting with Bizo audience segments • Kim Dotcom, creator of MegaUpload, is back with an app that might change everything, again: Popcorn Time • Twitter tests click-to-call button in Sponsored ads • Skype partners with Victoria Beckham to fend off Google Hangouts competition • Is the reading game about to change forever? The app Spritz is about to go public and will allow you to read novels in under 90 minutes • Facebook’s Graph Search: one year on – while the service hasn’t yet set the digital advertising world on fire, it does pave the way for better understanding of user intent • Google makes it official: new search results design goes live for everyone • Pinterest debuts a “Gifts Feed” featuring only things you can buy

Learning Materials • Cookies on Mobile 101 – Understanding the limitations of cookie-based tracking for mobile advertising • How the Guardian successfully moved domain to www.theguardian.com (from .co.uk) – 6 months down the line and still experiencing record traffic • Conversion rate optimisation – how a bit of psychology helps • Successfully combining paid advertising and organic content on Facebook in 2014 Cool • Argos wins respect of ‘badman’ on Twitter with epic reply about PS4 • Animal rescue group #muttbombs Instagram users as part of new awesome campaign • Girls trolls boy she gave number to with One Direction photos • Nike’s new campaign #DareToZlatan is pretty awesome • Got a case of the Mondays? You’re not alone. Twitter mapped words and phrases by day of the week and month and here are the results! • Yahoo about to add yet another slick visual upgrade to Flickr: artwork will show the camera a picture was taken on

Thank you for reading! WGOID brought to you by Nuno Martins, Feel free to drop me a line at: I look forward to hearing your thoughts and opinions!

#cool presentations

Add a comment

Related presentations

Cfbp barometre octobre

Cfbp barometre octobre

November 10, 2014

VITOGAZ vous présente: CFBP baromètre gpl carburant

Ata Escrita da 16ª Sessão Ordinária realizada em 16/10/2014 pela Câmara de Vereado...

Ata Escrita da 10ª Sessão Extraordinária realizada em 16/10/2014 pela Câmara de Ve...

Rx1 nasil kullanilir

Rx1 nasil kullanilir

November 8, 2014

Rx1 zayiflama hapi, kullanimi nasildir, yan etkileri var mi? yan etkiler var ise h...

Esposto del MoVimento 5 Stelle sul Patto del Nazareno

Slide Servizi postali

Slide Servizi postali

November 7, 2014

Slides per i servizi postali presentati in occasione dell'incontro azienda e organ...

Related pages

2014 February–March Issue of 850 Business Magazine by ...

... Issuu is a digital publishing platform that ... 2014 February–March Issue of 850 ... 850_fm_14, Length: 172 pages, Published: 2014-02-13T00 ...
Read more

DarwinLife Magazine: Mar-Apr 2014 by Lance Collyer - issuu

DarwinLife Magazine | Mar-Apr 2014 ... there and keep in contact with your customers and to know firsthand what’s going on.” ... w w w.co o ls p o t ...
Read more

Audition: February 2014 - auditionsforeveryone.blogspot.in

Thursday, 27 February 2014. 1) ... Mumbai : looking out for women with short hair to feature in a digital ad for Pantene... shoot this Sunday ...
Read more

Astronomy 2014 - scribd.com

Stop by to see what’s new at Astro ... Y • A P R I L 2014 premiering globally March 10 in 170 countries ... discovery in 1995.net W W W.CO M ...
Read more

Top Stories | KSTP.com

More Digital Extras Stories. KSTP TV. Programming; ABC Programming; At Issue; Twin Cities Live; ... What's Happening This Weekend; Movie Listings; Contact ...
Read more

Crestview news bulletin - UFDC Home

We never know what s going to ... Fred Astaire Dance Studio Crestview Furniture Resource Going Places T ... cash on 3rd day of March, 2014, ...
Read more

Home | W. W. Norton & Company

W. W. Norton & Company Logo. Cart; Support; Signed in as: My Account; My Order History; My Norton Smartwork; My Ebooks; Sign Out; Sign In to Access Your ...
Read more

3 + 6 Chest Of Drawers | Choice

... they beat what's ... Going bad I feared ... She had previously pledged to ask for a confidence vote no later than March 2014 to enable ...
Read more

Luxury Cruises & Cruise Holidays - Cunard Cruise Line

Why Cunard. What's included in your cruise; Enrichment programmes; Guest speakers; Special occasions and little luxuries; White Star Service; Grill Suites ...
Read more

News

News 31/10/2016 ... about what is going to happen on March 7th. ... of how you can exhibit your own talents can be found on the What's On and Community ...
Read more