Welcome to the Internet of Customers - SMB

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Information about Welcome to the Internet of Customers - SMB
Business & Mgmt

Published on January 29, 2014

Author: Salesforce

Source: slideshare.net

Salesforce.com Webinar Series Welcome to the Internet of Customers This Webinar will start at 11:00AM AEST salesforceanz salesforce @salesforce

Speakers Tom Karemacher •RVP, Commercial Sales •salesforce.com David Pengelley (@tinmut) •Senior Sales Engineer •salesforce.com

Listening and asking questions • Audio will be automatically streamed through your computer speakers • You can also listen via your phone. Please see the webinar panel for instructions. • Webinar recording will be made available post event The Questions Panel • Type your question in the space at the bottom • Click on “Send” Type your question here

Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. Important Additional Information The information in this presentation is neither an offer to purchase nor a solicitation of an offer to sell any securities – when the tender offer is launched ExactTarget, Inc. stockholders should read the tender offer statement because it contains important information. Investors can get the tender offer statement and other filed documents for free at www.sec.gov. The tender offer statement, including a letter of transmittal and other documents, will also be made available for free by the information agent for the tender offer.

#1 in Cloud Computing and CRM #1 Salesforce: World’s #1 CRM #1 #1 Cloud Computing Market Share Innovation 2011, 2012, 2013 #1 Sales, Service, Mar keting Product

% 1 Time Equity Product $53M+ Grants 530,000+ Hours Service 20,000 Non-profit organizations

36%+ Growth Driven by Customer Success FY14Q3 $1.08 Revenue BILLION Q12008 Q1 2011 Q3 2013

SMBs Succeed with Salesforce.com +30% +35% Sales Productivity +36% +39% Customer Satisfaction Decrease IT Costs Revenue Growth

We Are Experiencing a Customer Revolution Mainframe Mini Computing Computing 1960s 1970s Client Cloud Server Computing Computing 1980s 1990s Social Networking 2000s Mobile Computing 2010s

A Whole New Way to Engage Customers 4.5B 5B Smartphones by 2017 Aggregated users Mobile 50B Connected products Social 58% Cloud Faster deployment Connected

post product tweet Behind every thing is a customer. app device website shopping cart

Connect with your customers in a whole new way

Outdated Technology Holding SMBs Back Employees Not Connected Manual Processes Silos of Data Wasted Resources

Unfortunately, Most Companies Don’t Know Their Customers of companies lack an in-depth understanding of their customers

Companies are Unprepared to Build Next Generation of Apps of companies feel unprepared for the social & mobile world

Difficult to Build Customer Apps 1/2 Mobile apps are critical Mobile apps deployed have deployed apps Complexity of form factors Limited number of developers Multiple operating systems Multiple platforms

Your Customers Want You to be Everywhere

How do you connect with your customers in a whole new way?

Salesforce1 Platform: A New Customer Platform for the Future Quickly deploy apps to connect your employees Drive efficiency by automating business processes Easily connect your front and back office Extend with 2000+ Apps from the AppExchange

A New Customer Platform for Everyone Developers Build Next Generation Apps ISVs Publish Next Generation Apps Users Experience Salesforce1 on Any Device Admins Manage Salesforce from Anywhere Your Customers Connect with Customers in a Whole New Way



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