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Webinar Benchmarks Report - Infographic | ON24

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Information about Webinar Benchmarks Report - Infographic | ON24
Technology

Published on February 21, 2014

Author: ON24

Source: slideshare.net

Description

ON24's annual Webinar Benchmarks Report - download the full report here:
http://communication.on24.com/webinarbenchmarkreport2013
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WEBINAR BENCHMARKS REPORT 2013 EDITION - TAKE YOUR 2013 WEBINARS TO THE NEXT LEVEL REGISTRANT TO ATTENDEE CONVERSION *marketing events only 42 % WHEN DO THEY REGISTER? REGISTER THE WEEK OF LIVE WEBINAR MORE THAN A WEEK BEFORE LIVE WEBINAR 64 36 % % 36% 27% 16% 21% Over 7 DAYS 2 to 7 Days Day Before The Day Of WEBINAR VIEWING TIME ON-DEMAND Averaging in length between 45-60 minutes Registrants who viewed an archived version 53 25 % MIN AVERAGE VIEWER TIME USE OF INTERACTIVE TOOLS WHEN DO THEY REGISTER Top 10 Interactive Tools by % Day of the week for registrations MEDIA PLAYER 100.00% SLIDE WINDOW 97.50% Q&A 48.80% IMAGE 44.90% URLS 35.50% SHARE > WEBINAR 31.40% FRI 18% 24% 22% 20% 12% S/S 4% 39.00% TWITTER THU 43.80% TEXT BOXES WED 60.90% CONTENT DWNLD TUE 81.20% SPEAKER BIO MON TOP TIMES FOR WEBINARS Webinars by Time of Day – Top 5 11AM PST 10AM PST 9AM PST NOON PST 8AM PST 22% 19% 13% 10% 9%

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