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Web 2.OMG!!1!

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Information about Web 2.OMG!!1!

Published on July 16, 2008

Author: madpilot

Source: slideshare.net

Description

The talk I gave to the PRIA Young guns group on using Web 2.0 and marketing
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A presentation by Myles Eftos

What I do www.madpilot.com.au www.88miles.net

What’s a Web 2.0? Depends on who you talk to… Cross site communication [Tech] Gradients, reflections, starburst [Design] Read/Write, Collaboration [Non-tech] Marketing opportunity [Marketing]

Depends on who you talk to…

Cross site communication [Tech]

Gradients, reflections, starburst [Design]

Read/Write, Collaboration [Non-tech]

Marketing opportunity [Marketing]

My Name is URL YouTube [www.youtube.com] Facebook [www.facebook.com ] Google Apps [www.google.com/apps] 88 Miles [www.88miles.net] Blogger [blogger.com ] Twitter [www.twitter.com] Del.icio.us [del.icio.us] BaseCamp [www.basecamphq.com] Technorati [www.technorati.com] Saasu.com [www.saasu.com]

YouTube [www.youtube.com]

Facebook [www.facebook.com ]

Google Apps [www.google.com/apps]

88 Miles [www.88miles.net]

Blogger [blogger.com ]

Twitter [www.twitter.com]

Del.icio.us [del.icio.us]

BaseCamp [www.basecamphq.com]

Technorati [www.technorati.com]

Saasu.com [www.saasu.com]

Social Marketing Easy to do Not easy to do well Fickle audience Millions of other trying Millions of others NOT trying

Easy to do

Not easy to do well

Fickle audience

Millions of other trying

Millions of others NOT trying

Original slides had this video embedded: http:// www.youtube.com/watch?v =muP9eH2p2PI

The Original Social Network Social networks are about friends Online friends still need lovin’ Treat online networks like offline ones

Social networks are about friends

Online friends still need lovin’

Treat online networks like offline ones

Passive marketing Be known for what you do Put a face to the product Your friends become your marketing team It’s not always peaches and cream

Be known for what you do

Put a face to the product

Your friends become your marketing team

It’s not always peaches and cream

Know your enemy Blogs Google Alerts [www.google.com/alerts] Technorati [www.technorati.com] Summize [www.summize.com] RSS

Blogs

Google Alerts [www.google.com/alerts]

Technorati [www.technorati.com]

Summize [www.summize.com]

RSS

Take this away The road is long The rewards are many Don’t neglect your friends It’s not a job, it’s a lifestyle

The road is long

The rewards are many

Don’t neglect your friends

It’s not a job, it’s a lifestyle

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