Waterway Village Signage Design Intent

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Information about Waterway Village Signage Design Intent
Design

Published on February 19, 2014

Author: Axiacreative

Source: slideshare.net

Description

Axia is an award-winning visual communications company specializing in wayfinding, branding and advertising for city, corporate and retail markets. Axia provides solutions to move people forward, companies upward and communities onward. Here, great ideas take flight. At Axia, we believe there is no such thing as a bad idea, just another step toward a winning solution. We encourage our Clients to participate in the design process because their input is based on insight and passion. Our motto is simple. “Provide the best creative solutions for the best clients for the best results– and have fun doing it”. Axia Creative, formerly known as Mayfield Creative, is located in West Palm Beach, Florida with a client base that covers the entire US, parts of Canada and over 19 Caribbean territories.

Todd Mayfield is the President and cofounder of Axia Creative. He has over 29 years of wayfinding, brand development, advertising and print graphics experience. He is also an accomplished fine artist and illustrator.

Todd has earned numerous awards for design excellence and profound respect among his peers. His work has been featured in various industry magazines and books such as Print, Signs of the Times and American Corporate Identity. Currently, his company has a loyal client base from California to the Caribbean and parts of Canada.

AXIACREATIVE.COM

Waterway Village Sign System Design Intent October 31, 2013 Axia Creative axiac.com C R E A T I V E 561.282.6205

© 2013 Axia Creative (Axia). All rights reserved. All design concepts, production art, written content and aesthetic format contained in this document are the legal property of Axia. The recipient acknowledges Ratur, soles eius venit optaturi dolore cum alicatem incia sam, odia poste that this material is proprietary and agrees not to use sendaecate ea el inusdae porerum, commos ut lacerspient prae venis est rem parts thereof, without the written consent of Axia, hiciis nobit, natium quo doluptatem nullorpor sit est, non exerae ped magnis property known only by Axia. These drawings shall ut molo que cus, ut dent, quatest, sunt re et atque venimodit fugit, quid et id Intent only. All dimensions, engineering compliance quam quaepud iorehenem accab idessum et quatatquae earitasim qui sitamet et fabricator/installer. Axia shall be notified of any and eaturerio. Tendicipis et estrumque porunt quat aut voluptatiunt volores ra venimusto ommoluptatem el expliquam esequi omnitate volorpos mostiatios consed explantur, odi dolor si adic te nis eic te et est dolore vita experum quiatquatem. Nequamu sandebis dendit ut fuga. Excea num nulpa sunt. or disclose this material, or to make copies or use as long as the material remains confidential and not be used as shop drawings, rather as Design and site conditions shall be verified by the contracted all discrepancies, variations or substitutions from these documents. Shop drawings, specification details and samples shall be submitted to Axia for approval prior to proceeding with fabrication. All final sign messages and document specifications shall be proofread by the client and legal requirements checked by their legal counsel. Production artwork, graphics, design concepts and formulas shall be used solely for the execution of the project represented in this document. They may not be used in the course of future projects, resold or Orestium asperem quiaescid entis sant ut quatur? Qui offic te consequiste nonsece reconstituted without Axia’s written consent. rumquas quaspit aut et perit, ommoloribus et asi omnimet re reperepe mo beaque lis sent volessit, ut velicid quidissunt rem faceaquod moluptur raeror ad essitiusa derrorem. Nem et vel iscimus utent velecto dignihillab illiandit erum et aspe vitat idis ent, quuntium resenditem quis ullaut laut labo. Axia Creative | axiac.com | 561.282.6205 C R E A T I V E Overview Waterway Village Signage System | Design Intent | October 31, 2013 2

Code Specification P1 Swatch Description Manufacturer Source TBD TBD TBD TBD P2 TBD TBD TBD TBD P3 TBD TBD TBD TBD P4 TBD TBD TBD TBD It is the Fabricator’s responsibility to match all colors, finishes and materials specified in this document. Please note that visual accuracy of the colors and finishes represented in this document may not be consistent with actual manufacturer’s swatches and samples due to limitations of color printing technology. The Fabricator is required to appropriate actual color swatches and material samples from the manufacturer. If a substitute or deviation is recommended by the Fabricator, the recommendation shall be proposed in writing with a demonstration of equal or better value for consideration by the City of Gulf Shores. Axia Creative | axiac.com | 561.282.6205 C R E A T I V E Colors & Finishes Waterway Village Signage System | Design Intent | October 31, 2013 3

FONTS Corbel Regular Used for gateway signs AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz Corbel Bold Used for pedestrian guide signs AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz Axia Creative | axiac.com | 561.282.6205 C R E A T I V E Fonts Waterway Village Signage System | Design Intent | October 31, 2013 4

1. Spec to come. 6'-0" 7 1/2" 4'-9" 1" 1'-4" 1/2" 7 1/2" 1/2" 1'-0" 1 P1 1 1 P1 1 2 5 4'-9" 1 P1 P1 1 P1 3 DETAIL SCALE: 1”=1’-0” P1 4 1/2" 1 P1 1 P1 10'-6" 3 5 5 1/2" 3 5/16" 4 1/4" 3 1/4" 9/16" 3 1/4" 4" 7 1/4" P1 P1 1 P1 1 1/2" 1 4 1/4" 2'-0" 1 5'-9" 1 Axia Creative | axiac.com | 561.282.6205 C R E A T I V E FRONT VIEW 2 SCALE: 1/2”=1’-0” Primary Identity Sign Type(s): ID1 SIDE VIEW SCALE: 1/2”=1’-0” Waterway Village Signage System | Design Intent | October 31, 2013 5

1. Spec to come. 1" 1/2" 1/2" 6'-0" 5 1/2" P1 1'-4" 5 1/2" 2'-6" 4" 2 1/4" 3" 2 1/2" 3/8" 2 1/2" 2 3/4" 3 6 2 6 6 1/4" 3 DETAIL SCALE: 1”=1’-0” 2'-0" 1 1/2" 1'-5 3/8" 1 5'-1" 5'-9" 1 FRONT VIEW Axia Creative | axiac.com | 561.282.6205 C R E A T I V E 2 SCALE: 1/2”=1’-0” Secondary Identity Sign Type(s): ID2 SIDE VIEW SCALE: 1/2”=1’-0” Waterway Village Signage System | Design Intent | October 31, 2013 6

1. Spec to come. Destination Message 4" 6" 3 1/2" 7 1/4" DETAIL SCALE: 1”=1’-0” 3'-4" 8 1/2" 1" 1" 6 1/2" 4" 1 7 1/4" Destination Message 1 3/8" 3 3/4" 1" Destination Message Destination Message 3'-11 1/4" 3 5/8" Destination Message Destination Message P1 7'-0" 1 3 7 9'-4" 3 5/8" 1'-0" 1/4" 2 Axia Creative | axiac.com | 561.282.6205 C R E A T I V E FRONT VIEW SCALE: 1/2”=1’-0” Pedestrian Guide Sign Type(s): P1 3 SIDE VIEW SCALE: 1/2”=1’-0” Waterway Village Signage System | Design Intent | October 31, 2013 7

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