Waste or taste

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Information about Waste or taste
Business & Mgmt

Published on February 19, 2014

Author: JankaChudlkov

Source: slideshare.net

Description

Prerzentation can be fun!

DO YOU WASTE OR TASTE?

Why presenting still sucks? Waste of time! Waste of words! Waste of money! 2

Let s make it tasty! 3

Same 1 hour to prepare, just one week ahead! Be „pregnant“ by your prezentation and keep it inlighted in your mind. 4

DEDICATE IT! RESPECT THEM! BUILD IT! 5

I. DEDICATE IT! 6

Draw your objective! Say it in 2 – 3 words! Create sexy headline! 7

Once you have objective, follow it by every thought, every word! 8

Prezentation is NOT about saying everything you know! 9

II. RESPECT THEM! 1

Analyze in advance:     Their needs and feelings Their expected reaction Their position Their awareness of the topic 1

Define emotional benefit! Why would you listen to yourself, if you would be in their shoes? 1

Once you know your target audience, stay in their shoes! 1

III. BUILD IT! 1

First think, than hit their right brain! 1

OPEN Hook – surprising idea Intro + sexy headline Benefits for them 1

STORY TELLING 3 Key messages All ideas rank bellow them Summarise each in benefit form 1

CLOSE Summarise three ideas in 2 – 3 words Remind benefit from the openning Personal despatch 1

First think, than hit their right brain! Vizualise by visual aids… Vizualise by words… Vizualise by voice and body… Be creative! 1

IT IS EASY! IT IS CLEAR! IT IS TASTY! IT IS SEXY!

WASTE OLD HABITS AND MAKE IT

Janka Chudlíková Trainer and Coach Prague, Czech Republic janka@chudlikova.com

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