Published on March 9, 2014
Verbal and Non-Verbal Communication MBA – Sec-A Presented By Devanshu Betal
What Is Communication? The word communication has originated from a Latin word “Communes” which means something common. Communication is a process of exchanging information, ideas, thoughts, feeling and emotions through speech signals, writing or behavior. In communication process, a sender encodes a message and then using a medium and send it to appropriate feedback using a medium.
Importance of communication Express thought, ideas and feelings Creating awareness To fulfill a goal Avoid isolated Highlight issues Process, development Educating the masses etc.
ADVANTAGES OF VERBAL COMMUNICATION More personal and informal Makes immediate impact Provides opportunity for interaction and feedback Help us correct ourselves (our messages according to the feedback and non-verbal cues from the listener) It is fastest and less expensive
DISADVANTAGES OF VERBAL COMMUNICATION It can be quickly forgotten. A word once uttered cannot be taken back There is no legal evidence of oral communication Impact may be short lived Very difficult to be conscious of our body language.
Easy presentation Help to illiterate people Help to handicapped people Attractive presentation Reducing wastage of time Quick expression of message
Costly Lack of formality Difficult to understand Long conversations are not possible Multi-channel
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