User Experience Debt: Creating awareness and acting on missed opportunities.

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Design

Published on March 31, 2014

Author: andr3wjwright

Source: slideshare.net

Description

User Experience Debt talk from IA Summit 2014 in San Diego, California.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt UX Debt Creating awareness and acting on missed opportunities. @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Picture someone you’ve borrowed something from.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Imagine that person was one of your users.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt I.O.U.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Useful, Usable, and Desirable. We create experiences that are

IA Summit – March 30, 2014 – @andrewjwright #uxdebt recurring problems • limited time, budget, and resources compromise the design • good ideas get lost in the shuffle • decisions are made without understanding the impact on the experience

IA Summit – March 30, 2014 – @andrewjwright #uxdebt To improve your product, identify the threats.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt technical debt - ward cunningham Carrigg Photography - http://www.carriggphotography.com/

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Hierarchy of Needs - Aarron Walter

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Intentional UX Debt Unintentional UX Debt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Intentional UX debt is a result of decisions made based on project constraints.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Not enough budget, time, or people to design, test, iterate, and build everything.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Lots of budget and time but not enough people.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Budget and more than enough people, but no time.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Designers

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Developers

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Executives

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Product Manager/Owner

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Project / Product Lifespan Intentional UX Debt can be created any time.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Example: JunkMail

IA Summit – March 30, 2014 – @andrewjwright #uxdebt In order to stay in touch with my mom, as a web-savvy internet user and world traveller, I want to send email from my browser.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt It's so frustrating typing my email in this tiny little box....It's the worst. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt I can't tell if the address I'm typing is right ‘cause I can’t see it. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt I don't get what happens when I click 'done'... is it saved somewhere or something? Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Time for some changes, eh?

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Perceived UX Debt is the result of a hunch or hypothesis without evidence to immediately back up the claim.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt #protips You know you’re creating UX Debt when you hear... • "we'll fix it later" • "we'll improve it in release 2" • "we don't have time" • "we don't have resources" • "we can train them on that"

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Unintentional UX debt results from misconceptions about users and from changes in their needs, abilities, or expectations over time.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Team

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Users

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Competitors

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Competitors’ Users Competitors

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Project / Product Lifespan The worst Unintentional UX Debt is created here.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Project / Product Lifespan UnintentionalUXDebt Unintentional UX Debt naturally increases over time.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt pinch and zoom

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt There are times when I write all or part of a message and I just want to throw it away. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt I can't remember anyones’ email address... can I save them somewhere or something? Or maybe you could add that thingy that Awesomemail has... that'd really help. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Sometimes I start writing a message and I can't send it right away but I don't want to have to retype the whole thing. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt I can't remember anyones’ email address... can I save them somewhere or something? Or maybe you could add that thingy that Awesomemail has... that'd really help. Feedback

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Image c/o Apple Inc. http://support.apple.com/kb/ht2486 Interviews

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt 2 approaches to assessing Unintentional UX Debt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt 1. be deliberate

IA Summit – March 30, 2014 – @andrewjwright #uxdebt 2. pay attention

IA Summit – March 30, 2014 – @andrewjwright #uxdebt This lens is a tool for betterment.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Get rid of UX Debt in 3steps

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Determine if and where UX Debt exists. 1.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Compare severity to importance 2.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Make time to fix it3.

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Socialize the concept +1

IA Summit – March 30, 2014 – @andrewjwright #uxdebt

IA Summit – March 30, 2014 – @andrewjwright #uxdebt First you make it work, then you make it work well, and then you make it so people can't imagine life any other way. That's #UX. - Karl Fast

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Thank you! @andrewjwright #uxdebt Resources Sample UX Debt Tracking spreadsheet: http://bit.ly/P2oMOG

IA Summit – March 30, 2014 – @andrewjwright #uxdebt Attributions Designing for Emotion – Aarron Walter – Hierarchy of (User) Needs http://www.abookapart.com/products/designing-for-emotion Public Domain – People designed by Dima Kolchan Creative Commons – Attribution (CC BY 3.0) – Money Bag designed by Patrick Morrison from the Noun Project Creative Commons – Attribution (CC BY 3.0) – Time designed by Wayne Middleton from the Noun Project Public Domain – Magnifying Glass – Roy Lichtenstein http://www.wikipaintings.org/en/roy-lichtenstein/magnifying-glass-1963 Creative Commons – Attribution (CC BY 3.0) – 3 steps https://www.flickr.com/photos/zen/ Creative Commons – Attribution (CC BY 3.0) – Waterfall https://www.flickr.com/photos/3sth3r/ Creative Commons – Attribution (CC BY 3.0) – Rapids https://www.flickr.com/photos/desawindsinger/

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