Unicheck's SEiD (Security and iDentity) platform - Global Platform for Track & Trace, Product Authentication and Anti-Counterfeiting and One to One Consumer Communication and Marketing

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Information about Unicheck's SEiD (Security and iDentity) platform - Global Platform for...
Business & Mgmt

Published on March 7, 2014

Author: steviehobbs

Source: slideshare.net

Description

Unicheck’s platform helps you you to increase your sales and to improve
your customers’ satisfaction and loyalty.
Unicheck’s SEiD - Security and identity System - is the most flexible, comprehensive and user-friendly available. At very low cost, Unicheck significantly exceeds the Track & Trace, Product Authentication/ Anti-Counterfeiting and One to One Consumer Communication systems on the market.
For any product and any item in any industry. Any time, any place, any where in the world.
Customers can have one or more functionalities confident they can add other functionalities/expand and scale at anytime, anywhere.
Manufacturers, distributors and retailers in every industry and in every market can benefit from the SEiD system to increase their sales, reduce costs and improve customer satisfaction and loyalty.

Global Platform for Track & Trace, Product Authentication and One to One Customer Communication Our Platform helps you to increase your sales and to improve your customers’ satisfaction and loyalty 1. Tracking & Tracing With Benefits for : Manufacturers, Distributors, Retailers With Benefits for : 2. Product Authentication & Anti-Counterfeiting 3. One to One Customer Marketing Increases sales, quality and business performance with visibility, verification and record throughout the supply chain Drives sales, protects brands and enhances the company's reputation Grows sales and expands the company’s market Assured of product quality, safety and compliance Confident they are purchasing/using a uniquely identified, genuine product Improved purchasing experience, use of the product, satisfaction and loyalty Consumers For any product - any time, any place, any where - through the SEiD system. Unicheck is the only company with a flexible, complete solution enabling Track & Trace, Product Authentication, and One to One Customer Marketing with each customer for each individual product - in a comprehensive, user-friendly way. You can have one of the features or combine it with the other elements, confident that you can expand and scale in the future. © 2014 All Rights Reserved. Confidential: do not copy, print or share without the expressed prior agreement of Unicheck S.r.l www.unichecksrl.com How SEiD works…

Global Platform for Track & Trace, Product Authentication and One to One Customer Communication The SEiD global data bank generates unique, secure, non-repeatable codes associated with each individual product and item with the information that the originator wishes to disclose and communicate or information required to monitor by Regulatory Authorities. Possible code applications on each product are : The Overt Code ….one alphanumeric code , clearly visible on the product before purchase, and always query able • To verify initially if the product is eg an original or a fake, been stolen, withdrawn from sale, if the product is affected by a recall procedure, been subject to attempted fraud etc and to instantly access further personalised information from the manufacturer/ distributor, retailer; to aid sales plus the Covert Code : one alphanumeric code, reveal able on the product and query able only after purchase As a further step to completely verify authenticity of the product and to instantly access additional personalised benefits eg promotions, discounts and/or purchase related, information eg warranties, usage instructions and any other relevant information selected, Apps etc ; to aid sales The manufacturer, distributor or retailer decides for each product : Track & Trace, Product Authentication and One to One Customer Marketing solution – alone or in combination Types of code ie Overt code or Overt plus Covert codes How, when and where to apply the codes and the SEiD system Integration of the codes and the information when/where they are queried eg geolocation etc to existing IT/ERP/CRM systems Feed of information eg of consumers preferences etc into data analytics and reports How to personalise any communications/channels with customers and update them in real time At very low cost, Unicheck significantly exceeds the Track & Trace, Product Authentication and One to One Customer Communication systems on the market. © 2014 All Rights Reserved. Confidential: do not copy, print or share without the expressed prior agreement of Unicheck S.r.l www.unichecksrl.com

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