Twitter for journalists

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Information about Twitter for journalists

Published on December 11, 2008

Author: ksablan



A "Twitter 101" outline created at The Orange County Register. Meant to used as an outline while presenting. Not intended to stand alone, better as a take-away after an in-person presentation.

Twitter for Journalist s in 140 slides or less by @OCReggie The Orange County Register

What it isn't •A marketing tool •A complaint list •Just an automated feed •A way to meet page view goals •Private

What it is

quot;Getting itquot;

For journalists •Find story ideas •Find sources •Find experts •Solicit to interested parties •Vet ideas •Talk with readers •Share content (his, hers and ours)

Success stories •@ColonelTribune •@rsylvester •@ricksanchezcnn •@newsguy777 •@grobbins •Elections

Set goals •Find x story ideas in first month •Find x sources by second month •Find x experts by first month •Get x replies to solicits •Join x conversations •Share x links

Account settings

Basic tweet

Reply to a tweet


Tweet with link

Eavesdrop • (keyword, location) • • •

Find people to follow •your friends • • • • •

Publicize •Blog sidebar •E-mail signature •Phone •Facebook

Measure success •Did you find x story ideas? •Did you find x sources? •Did you find x experts? •Did you get x replies to solicits? •Did you join in x conversations? •Did you share x links?

Not working? STOP IT!

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