Published on March 11, 2009
Twitter at Interaction 09 @whitneyhess
Twitter at Conferences • Connect with other attendees • Find conference info quickly • Be in two places at once • Participate in the back-channel (like passing notes in class) • #Hashtag as conference ID
My Incessant Live-Twittering • I’m a Twitter ﬁend • Twitter quotes and insights from sessions • Promote the conference to non-attendees • Post conference recap on my blog (@yoni’s Tweet-to-Blog) • Boxes and Arrows sponsorship
“Stratweetegy” • “How to use Twitter” in the Interaction 09 conference program • Stratweetegy = Twitter Strategy • Initiated by a single tweet from @Fred_Beecher, with encouragement from others
How It All Started
Stratweetgy Success? • Few people used the session speciﬁc hashtags; hard to reference program • Most everyone used #ixd09 • Still, tons of value from the Twitter stream during sessions and for non-attendees • Billboards more of a gimmick, less useful
IxD vs. UX
Get on the Twitter Bandwagon! All tweets about Interaction 09: http://search.twitter.com/search?q=%23ixd09 Yoni’s Tweet-to-Blog: http://twitter.inﬁnityplusone.com/?app=tweettoblog& Follow me! http://twitter.com/whitneyhess
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