Published on July 23, 2009
TRENDS in ti ng > Tes il ity s ab U Kyle Soucy, Founding Principal follow me: UsableInterface MaineUX July 22, 2009 www.usableinterface.com
Think Aloud Techniques
Think Aloud Techniques Concurrent (CTA) Retrospective (RTA) Vs.
Variation of RTA... Show the participant their video after they’re done testing.
Vs. Source: Kent State University Image source: facit digital
Ideal “Lab-Less” Set Up
Remote vs. In-person Testing Vs.
Remote Testing Pros & Cons Pros: Cons: Participants stay in their native environment. Can’t see the user’s facial expressions. Accessible to a larger & more diverse pool of Can’t see if the user is using peripheral participants. devices. Recruiting is easier. Less no shows & easier Dependent on an Internet connection. last minute replacements. Can only recruit participants with a high- Opportunity to gather ethnographic data. speed Internet connection. Cost & time savings. No travel & lab rental fees. Easier for observers to “attend” a session. Risk of compromising data because the participant is using a foreign PC is removed.
Remote Testing Paper Prototypes (Yes, it is possible!)
Remote Testing Tools • UserVue • GoToMeeting • LiveLook • Adobe Connect • Silverback • Many more...
Remote Testing Tips • Disable IM programs, Outlook meeting reminders, or anything else that may be distracting • Use a phone recording controller. • Use as few tools as possible • Back up, back up, back up!
Automated Testing (Unmoderated Remote Testing)
What You Can Learn • Analytic data • Task completion rates • Number of clicks/clickstream • Time on task • Satisfaction ratings • In-context feedback
When to Conduct Automated Testing? Not a replacement for moderated testing or research. Best used to compliment your qualitative research.
Automated Testing Tools • Keynote WebEffective $$$ • UserZoom $$ • Treejack & Chalkmark $ • Loop11 (private beta) • UserTesting.com $
Web Analytic Video Tools • BlueFly • ClickTale • TeaLeaf
Pre-deﬁned Tasks vs. Interview-based Tasks
Improv Testing Process 1. Interview participant about how they use the product. 2. Use the answers given in the interview to create tasks on the ﬂy. When in doubt just ask, “what was the last thing you did when you used this product? Can you show me?”
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