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Transforming corporate communication to meet new expectations - #SMWCPH14

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Information about Transforming corporate communication to meet new expectations - #SMWCPH14
Marketing

Published on February 19, 2014

Author: AnnaBrun

Source: slideshare.net

Description

User expectations have changed, but corporate communication channels remain largely unchanged. This presentation identifies this gap and reminds content creators of the value in seeking to create relevant content, as well as discussing the necessary infrastructure to support it.
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SEO Channels Target Audience Business Objectives Markets Mission and Vision Common Metrics Taxonomy

SEO Channels Target Audience Business Objectives Markets Mission and Vision Common Metrics Taxonomy

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