Top 10 Business Writing Tips

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Information about Top 10 Business Writing Tips
Business & Mgmt

Published on March 19, 2014

Author: holley777

Source: slideshare.net

Description

Knowing best practices for effective business communication is vital in today's business world. Writing to a diverse audience and having these tips in mind everytime you construct a business document will assist you in surpassing your competition. The busy business world of today requires special skills to effectively communicate to your audience.
Regards,
~ Holley Jacobs

Top 10 Business Writing Tips

Successful Business Writers

Write As If You Are The Reader  Who’s Doing What  Why and How  With and for Whom

Less Is More  Keep the Reader’s Attention  Only State Needed Information  Make your Points Quickly ___________________________________

Know Your Audience  Understand Norms and Expectations  Know the House Rules  Include an Effective Structure

Design and Layout  Design Focuses on Component Levels  Layout Addresses Overall Weight and Impact  Affects Readability ___________________________________

E2 Reader  Culture-Fair Strategies  Culture-Free Strategies  Secondary Readers Could be E2 Readers

Punctuation  Clear and Effective  Proofreading is Essential  Affects your Credibility ___________________________________

Business Writing Organizational Pyramid Key Points Rationale, Essential Details, Forward- Looking Context Reiterated Value, Impact, Action Items  Make Key Points First  Assume Rapidly Plummeting Readership  An Interested Reader will Scan Midsections

BLOT  “Bottom Line On Top”  Actionable Items First  Strong Introduction ___________________________________

KISS – Keep Information Simple, Short  Clear Word Choice  Skip Fancy Formatting  Emphasize Function Over Format

Three Pack Of Appeals  Interpersonal – Authority, Expertise, Directness  Intellectual – Statistics, Data Points, Clear Assessments  Emotional – Accomplishments, Success, Security, Value ___________________________________

Conclusion

References Flood, T. E. (2008). MBA Fundamentals: Business Writing. New York: Kaplan Publishing. Weiss, E. H. (2005). The Elements of International English Style: A Guide to Writing Correspondence, Reports, Technical Documents, and Internet Page for a Global Audience. M. E. Sharpe.

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