Three Trends to Boost Your Marketing in 2014

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Information about Three Trends to Boost Your Marketing in 2014

Published on December 12, 2013

Author: luannetierney

Source: slideshare.net

Description

Does your 2014 marketing plan need a boost? Was your ROI below your goals for 2013? Incorporate these three hot trends into your social media and marketing plans to optimize your efforts.

THREE TRENDS TO BOOST YOUR MARKETING IN 2014! 1. Design marketing materials for mobile devices • 87% of the globe has a mobile phone • 69% of executives say mobile is the first screen they view in the morning • Resource: JMC Mobile Messaging Center 2. Create relationships by personalizing content • 94% of companies agree PERSONALIZATION is KEY to business performance • Send personalized messages that offer value and build relationships • Resource: JMC targeted, customizable content http://juni.pr/1aFfa10 3. Take your events virtual • Short webinars (think under 20 minutes) are an affordable lead generation tool • 80% of engaging visual content is retained • Gather social media contacts on your registration form to engage with viewers beyond the event As your trusted marketing advisors, we welcome you to explore all of our Juniper Partner Marketing resources on JMC and Partner Center! LUANNE TIERNEY

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