Thong Nguyen Music 4.5 The Music In-app Economy

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Information about Thong Nguyen Music 4.5 The Music In-app Economy
Business & Mgmt

Published on February 20, 2014

Author: music4point5



In-app purchasing
The in-app purchasing experience means creating a relationship with app users. How to exploit the mobile relationship, nurturing it by providing value through in-app products and services. What are the options around in-app payments, what works, what doesn’t?

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