Published on March 27, 2014
AustralianPrivacy Principals:Complyingas a Marketer
Not a LawyerA Lawyer
Timothy Pilgrim Australia Privacy Commissioner “new enforcement powers for breaches of the act”
NPP National Privacy Principals APP Australian Privacy Principals
Timothy Pilgrim Australia Privacy Commissioner “[be] more transparent what [you] do with information”
1. What personal information is collected and from where? 2. Why do we collect personal information and how do we use it? 3. When and to whom will you disclose personal information? 4. How secure is the information about me? 5. How can I access and correct information about me?
• Embed an opt-out in templates • De-duplicate data • One source of truth
“tighter controls [for] personal information [sent] out of Australia” Timothy Pilgrim Australia Privacy Commissioner
“Some of your information may be held in the following overseas countries: US, Ireland. If you do not agree, you can delete your record”
“give [people] greater control of what’s going to happen to [their data]” Timothy Pilgrim Australia Privacy Commissioner
Your Information Fab Capodicasa – email@example.com Edit 7 Warwick Way, Valentine NSW 2280, AU Edit
• Develop a data handling process • Train staff in it • Review & tighten access to data
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