The Best Experience Execu Net 081015

50 %
50 %
Information about The Best Experience Execu Net 081015
Business & Mgmt

Published on November 30, 2008

Author: mikewittenstein

Source: slideshare.net

Description

Use the principles of experience design to improve your own chances at finding new and meanignful work.

The Best Customer Experience ExecuNet 20 November 2008 Making and Keeping the Right Promises © 2008 storyminers, inc. All rights reserved. The storyminers name, product/service names, and the conversation balloon are registered trademarks or service marks of storyminers, inc.

Story miners Believes … No matter how much you spend or how hard you try, your brand can never be any better than what your customers experience!

No matter how much you spend or how hard you try, your brand can never be any better than what your customers experience!

Story miners Believes … The best customer experiences come from companies that Listen Respond Invest in what matters Care

The best customer experiences come from companies that

Listen

Respond

Invest in what matters

Care

Here Are Some Of The Best In The World Rainforest Café Build-A-Bear Workshop Insperience Mayo Clinic

Rainforest Café

Build-A-Bear Workshop

Insperience

Mayo Clinic

Made waiting an experience. Integrated shopping.

Nothing to buy. Triple facility use.

The factory is in the store. A supply chain miracle.

What Makes These Brands Great? Clear context Sense and respond Accountability within roles Employee engagement On-brand experience Customer focus in everything Continuous learning 7

Clear context

Sense and respond

Accountability within roles

Employee engagement

On-brand experience

Customer focus in everything

Continuous learning

What’s the Right Way to Get There? Conceptually

Design From The Story Back

See From Their Perspective

Never Steal the Discovery Experience

Remember That Story And Experience Are Two Sides Of The Same Coin

Be Different and Better !

Checking In

How To Build The Best Experience For Job Seekers For Employers Tactically

Find Your Story

Identify the sweet spot Get clear on intent Know what you will—and won’t—do Focus on unmet (emotional) needs Model how you fit in Design your future employer’s experience How To Find Your Story

Identify the sweet spot

Get clear on intent

Know what you will—and won’t—do

Focus on unmet (emotional) needs

Model how you fit in

Design your future employer’s experience

1. Find The Sweet Spot Focus here

2. Get Clear On Intent

3. Know What You Will— And Won’t— Do

4. Focus On Unmet Needs

5. Model How You Fit In

6. Storyboard Your Future Employer’s Experience Images courtesy of www.frameworks-la.com

Be Your Story

How To BE Your Story Start listening more Spread your story so that you’re discovered Imagine the experience of hiring you Make that ideal real

Start listening more

Spread your story so that you’re discovered

Imagine the experience of hiring you

Make that ideal real

Checking In

Take Aways Your Story IS Your Business The Experience you give IS your Brand Find your story. Be your story. No matter how hard you try or now much you spend, your brand (read: the position you earn) can’t be any better than what your customers experience

Your Story IS Your Business

The Experience you give IS your Brand

Find your story.

Be your story.

No matter how hard you try or now much you spend, your brand (read: the position you earn) can’t be any better than what your customers experience

Q&A Contact Me Mike Wittenstein Speaker. Facilitator. Consultant. The Customer Experience Authority. www.storyminers.com mike@storyminers.com www.mikewittenstein.com [email_address] +1 770.425.9830 +1 866.770.9830

Evaluation Please rate your impressions of “The Best Experience” presentation by circling the corresponding numbers on the scale below: Would you recommend this session to a colleague NO WAY 1 2 3 4 5 ABSOLUTELY Relevance of topic to leadership NOT RELEVANT 1 2 3 4 5 VERY RELEVANT Effectiveness of speaker NOT EFFECTIVE 1 2 3 4 5 EFFECTIVE AND ENGAGING Interactive Sessions BORING 1 2 3 4 5 ENGAGING Visual aids UNCLEAR 1 2 3 4 5 CLEAR AND HELPFUL Usefulness of handouts NOT USEFUL 1 2 3 4 5 VERY USEFUL Overall evaluation of session UNIMPRESSED 1 2 3 4 5 VERY IMPRESSED WHAT WAS OF VALUE TO YOU AND WHY? WHAT WAS OF LITTLE/NO VALUE TO YOU AND WHY? HOW COULD THE PRESENTATION HAVE BEEN MADE MORE EFFECTIVE FOR YOU? 20 November 2008

Please rate your impressions of “The Best Experience” presentation by circling the corresponding numbers on the scale below:

Would you recommend this session to a colleague

NO WAY 1 2 3 4 5 ABSOLUTELY

Relevance of topic to leadership

NOT RELEVANT 1 2 3 4 5 VERY RELEVANT

Effectiveness of speaker

NOT EFFECTIVE 1 2 3 4 5 EFFECTIVE AND ENGAGING

Interactive Sessions

BORING 1 2 3 4 5 ENGAGING

Visual aids

UNCLEAR 1 2 3 4 5 CLEAR AND HELPFUL

Usefulness of handouts

NOT USEFUL 1 2 3 4 5 VERY USEFUL

Overall evaluation of session

UNIMPRESSED 1 2 3 4 5 VERY IMPRESSED

WHAT WAS OF VALUE TO YOU AND WHY?

WHAT WAS OF LITTLE/NO VALUE TO YOU AND WHY?

HOW COULD THE PRESENTATION HAVE BEEN MADE MORE EFFECTIVE FOR YOU?

Pick One

Behind The Scenes Strategy—How Storyminers creates sustainable competitive advantage for its clients

Strategy—How Storyminers creates sustainable competitive advantage for its clients

Add a comment

Related presentations

Related pages

Execu | LinkedIn

View 2534 Execu posts, presentations, experts, and more. Get the professional knowledge you need on LinkedIn. LinkedIn Home What is LinkedIn? Join Today
Read more

Be Found And Find Using Linked In Execu Net 2010 - Documents

Share Be Found And Find Using Linked In Execu Net 2010. ... The Best Experience Execu Net 081015
Read more

Be Found And Find Using Linked In Execu Net 2010 - Documents

The Best Experience Execu Net 081015. Login or Join. Processing Login successful. The system will automatically switch to the previous page after 6 seconds.
Read more

Conferences - Credit Union Executives Society (CUES)

Execu/Net’s innovative agenda and spectacular location combine to create a transformative experience. ... Best Option Calculator x.
Read more

AngularJS Developer - The Execu|Search Group | New York ...

... AngularJS Developer. Employer: Execu ... and coordinates with our QA staff to achieve the best blend ... and experience with ASP.NET MVC ...
Read more

The Execu|Search Group - Executive Recruiting & Temp ...

At The Execu|Search Group, ... making my experience ... If you are looking for a team of professionals that are the best in the industry, contact Execu ...
Read more

ExecuNet| ExecuNet

ExecuNet Founder. Dave Opton founded ExecuNet in 1988 to provide a trusted environment where ... Marshall Goldsmith Leadership Coach and author.
Read more

ExecuNetcareer center - ExecuNet| ExecuNet

ExecuNet is a private community made up of nearly 700,000 CEOs and VPs leaders and influencers executive recruiters ... The Best Way for a Successful Job ...
Read more