The Bell Curve Meets the S-Curve: The speed of change in learning environments

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Published on February 5, 2008

Author: carterfsmith

Source: slideshare.net

The Emergence of The Relationship Economy The New Order of Things to Come The Bell Curve Meets the S-Curve: The speed of change in learning environments

Which curve are you? Educators traditionally understand the bell-curve Innovators (and those who follow them) talk more about the S-curve

Educators traditionally understand the bell-curve

Innovators (and those who follow them) talk more about the S-curve

Bell Curve

S-curve

Acceptance of Innovations Depends on whether you are a(n) innovator early adopter early majority late majority laggard

Depends on whether you are a(n)

innovator

early adopter

early majority

late majority

laggard

Innovators: Venturesome Social networks outside the community Control of substantial financial resources Help absorb possible losses Able to understand and apply complex technical knowledge Able to cope with a high degree of uncertainty Desire for rash, daring, risky Willing to accept occasional setback Plays gatekeeper for new information flow

Social networks outside the community

Control of substantial financial resources

Help absorb possible losses

Able to understand and apply complex technical knowledge

Able to cope with a high degree of uncertainty

Desire for rash, daring, risky

Willing to accept occasional setback

Plays gatekeeper for new information flow

Early adopters: Respect Social network is locally concentrated Highest degree of opinion leadership Generally sought out by change agents Respected by peers, embody success Makes judicious innovation decisions Shares subjective evaluation

Social network is locally concentrated

Highest degree of opinion leadership

Generally sought out by change agents

Respected by peers, embody success

Makes judicious innovation decisions

Shares subjective evaluation

Early majority: Deliberate Interact frequently with peers Seldom in position of opinion leadership May deliberate before adopting

Interact frequently with peers

Seldom in position of opinion leadership

May deliberate before adopting

Late majority: Skeptical Adoption may be Economic necessity Result of peer pressure Don’t adopt until others have Relatively scarce resources Uncertainty must be removed

Adoption may be

Economic necessity

Result of peer pressure

Don’t adopt until others have

Relatively scarce resources

Uncertainty must be removed

Laggards: Traditional Near isolates in their social networks Past is point of reference Suspicious of innovations and change agents See resistance as rational

Near isolates in their social networks

Past is point of reference

Suspicious of innovations and change agents

See resistance as rational

Socioeconomic differentiators Earlier adopters have more formal education Earlier adopters have higher social status Earlier adopters have more upward mobility Earlier adopters are part of larger organizations

Earlier adopters have more formal education

Earlier adopters have higher social status

Earlier adopters have more upward mobility

Earlier adopters are part of larger organizations

Personality distinguishers Earlier adopters have more empathy Earlier adopters are less dogmatic Earlier adopters handle distractions better Earlier adopters have greater rationality Earlier adopters have more intelligence Earlier adopters are better able to cope with uncertainty and risk Earlier adopters are less fatalistic Earlier adopters have higher aspirations

Earlier adopters have more empathy

Earlier adopters are less dogmatic

Earlier adopters handle distractions better

Earlier adopters have greater rationality

Earlier adopters have more intelligence

Earlier adopters are better able to cope with uncertainty and risk

Earlier adopters are less fatalistic

Earlier adopters have higher aspirations

Communication behavior Earlier adopters have more social participation Earlier adopters are more highly interconnected in their networks Earlier adopters have more connection outside their main network Earlier adopters have greater exposure to mass media and interpersonal communication channels Earlier adopters have a higher degree of opinion leadership

Earlier adopters have more social participation

Earlier adopters are more highly interconnected in their networks

Earlier adopters have more connection outside their main network

Earlier adopters have greater exposure to mass media and interpersonal communication channels

Earlier adopters have a higher degree of opinion leadership

Where are you? Innovators (2.5%) Venturesome Early adopters (13.5%) Respect Early majority (34%) Deliberate Late majority (34&) Skeptical Laggards (16%) Traditional

Innovators (2.5%)

Venturesome

Early adopters (13.5%)

Respect

Early majority (34%)

Deliberate

Late majority (34&)

Skeptical

Laggards (16%)

Traditional

Caveats The S-curve is innovation-specific The S-curve describes only innovations that are successful (many are not). The S-curve is not inevitable.

The S-curve is innovation-specific

The S-curve describes only innovations that are successful (many are not).

The S-curve is not inevitable.

References Rogers, Everett M. (2003). Diffusion of Innovations (5 th Ed.) . New York: Free Press.

Rogers, Everett M. (2003). Diffusion of Innovations (5 th Ed.) . New York: Free Press.

The Emergence of The Relationship Economy The New Order of Things to Come The Bell Curve Meets the S-Curve: The speed of change in learning environments

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