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SXSW Interactive 2014 Workshop: "The Humor-Centered Design Process"

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Information about SXSW Interactive 2014 Workshop: "The Humor-Centered Design Process"
Design

Published on March 14, 2014

Author: chelsed

Source: slideshare.net

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https://sup.sxsw.com/schedule/IAP18106
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The Humor-Centered Design Process #humorUX March 10, 2014 / SXSW Interactive 2014

WHO ARE WE? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 2 Chelsey Delaney UX designer, humorist, writer @chelseD Chris Trew Comedian, Founder of The New Movement, Author of Improv Wins @christrew

WHO ARE YOU? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 3 Tell us: • Your name • What you do • Why you’re here

INTRODUCTION EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 4 Profile Sheet (10 minutes)

ABOUT THIS WORKSHOP

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 6 Learning how to be funny. Sorry! (That being said ...) WHAT THIS WORKSHOP ISN’T

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 7 A brief exploration of the relationship between (the processes and products of) design and humor. WHAT THIS WORKSHOP IS

IDENTIFYING HUMOR SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 8 “... something unexpected, the truth of which is recognized.” - Aristotle

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 9 • Using humor increases creativity and fosters innovation WHY HUMOR?

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 10 • Using humor increases creativity and fosters innovation • Humor allows a designer to reach a deeper level with both their team and/or with the users of their product WHY HUMOR?

WORKSHOP OVERVIEW SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 11 PART 1: Learn how humor can make the design process more collaborative and creative (and fun). PART 2: Learn how humor can take shape in design of a product, as well as contribute to its experience.

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 12 HOW WILL WE DO THIS? • Improv exercises

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 13 HOW WILL WE DO THIS? • Improv exercises • Sketching and discussing our own designs

SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 14 HOW WILL WE DO THIS? • Improv exercises • Sketching and discussing our own designs • Checking out examples of humorous design

PART 1: Learn how humor can make the design process more collaborative and creative (and fun).

THE DESIGN PROCESS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 16 • At a high-level: Explore Generate Evaluate Refine

THE HUMOR ... PROCESS? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 17 • The methods, concepts and tools humorists use to create comedy

HUMOR IN THE DESIGN PROCESS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 18 Using humor techniques and concepts to connect with and understand users, and to help in the creation of innovative concepts and ideas. DESIGN PROCESS + HUMOR PROCESS =

IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 19 Dressing the Scene (30 minutes)

DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 20 • Establishing a framework

DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 21 • Establishing a framework • “If this, then what?”

DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 22 • Establishing a framework • “If this, then what?” • Building on ideas with others to develop a shared meaning and understanding

DRESSING THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 23 DESIGN BRIEF: Create an app that will teach someone about your favorite era and/or civilization.

DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 24 Make a List (10 minutes)

BREAK (5 minutes)

IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 26 Characters (30 minutes)

CHARACTERS SSXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 27 Improv relies on the ability to create and build on characters through personal knowledge and observance of people and patterns.

CHARACTERS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 28 When developing characters, improvisers must ask themselves: “If this is true, then what else is true?” Improv relies on the ability to create and build on characters through personal knowledge and observance of people and patterns.

DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 29 Draw Your Audience (15 minutes)

CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 30 • Don’t just observe the user, interpret them

CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 31 • Don’t just observe the user, interpret them • Embrace and harness personal bias

CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 32 • Don’t just observe the user, interpret them • Embrace and harness personal bias • Feel ownership of and allegiance to the user

CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 33 • Don’t just observe the user, interpret them • Embrace and harness personal bias • Feel ownership of and allegiance to the user • Empathize with and interalize user needs and experiences

DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 34 Sketch Your Flow (15 minutes)

BREAK (15 minutes)

PART 2: Learn how humor can take shape in the design of a product, as well as contribute to its experience.

THE DESIGN OF A PRODUCT SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 37 • Can be physical, interactive, visual, experiential, behavioral, etc.

THE DESIGN OF A PRODUCT SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 38 • Can be physical, interactive, visual, experiential, behavioral, etc. • Different than design for delight and design for play!

HUMOR IN THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 39 • Understanding the basic structure of humor, both in order to recognize it and apply it

HUMOR IN THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 40 • Understanding the basic structure of humor, both in order to recognize it and apply it • (Yes, it’s the cardinal sin of learning to explain why something is funny)

HUMOR RESEARCH SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 41 “... is a multidisciplinary field stemming from linguistics that studies humor and its effects at the intersections of psychology, sociology, philosophy, history, literature, rhetoric, and computer science.” Source: wikipedia.org

HUMOR RESEARCH SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 42 “... is a multidisciplinary field stemming from linguistics that studies humor and its effects at the intersections of psychology, sociology, philosophy, history, literature, rhetoric, and computer science.” And now design.

INCONGRUITY THEORY SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 43 Incongruity Theory argues that humor occurs when a contrast between contextualized elements or concepts is perceived and processed.

INCONGRUITY THEORY SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 44 Incongruity Theory argues that humor occurs when a contrast between contextualized elements or concepts is perceived and processed.

IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 45 Straight / Absurd (30 minutes)

DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 46 Source: petsorfood.com

DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 47 Source: https://prosign.tumblr.com

DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 48 Source: https://itunes.apple.com/us/app/quit-your-job/id781659061?mt=8

DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 49 Source: playitbyearparenthood.org

DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 50 Source: jurassicsystems.com

DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 51 Yes, And (15 minutes)

QUESTIONS? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 52 Chelsey Delaney UX designer, humorist, writer @chelseD Chris Trew Comedian, Founder of The New Movement, Author of Improv Wins @christrew Thank you!

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