Published on October 20, 2013
@SusannahFox @PewResearch The Who, What, Where, When & Why of Health Care Social Media
@SusannahFox @PewResearch How do we know that social media is important to health care?
U.S.: 91% own a cell phone
U.S.: 63% of cell phone owners use mobile internet
U.S.: 85% use the internet
What do we mean by “lower income”? • Based on reported annual household income • Categories collected: <10k, 10-20k, 20-30k, 30-40k, 40-50k, 50-75k, 75-100k, 100-150k, and 150k+ • Around 10-20% of respondents typically don’t report (or don’t know) income • Limited ability to subdivide the lower-income population. But it tends to skew towards non-white; youth and seniors; low education; urban/rural
National averages: • 85% of U.S. adults are internet users • 70% of U.S. adults have some sort of high-speed home internet connection (DSL, cable, FIOS, etc) Which means that… • 15% of U.S. adults do not go online from any device/location (Group 1) • 15% of U.S. adults go online, but do not have broadband at home (Group 2)
Internet use & broadband by income 1 2
U.S.: 78% of internet users watch or download online videos
U.S.: 7 in 10 internet users have a profile on a social networking site
Worldwide: 86% Own Cell Phones % Own a cell phone Based on median % across 12 nations where 2012, 2011, 2010, 2007 and 2002 data are available.
Use of Social Networking Sites 70 68 63 *Respondents who do not use the internet. Based on total sample. “Don’t know/Refused” not shown.
@SusannahFox @PewResearch What does this have to do with health care?
U.S.: Clinicians are central, but still a node on an information network
39% of U.S. adults are caregivers
U.S.: 45% of adults live with chronic conditions • 25% high blood pressure • 13% asthma, bronchitis, emphysema, or other lung conditions • 11% diabetes • 7% heart disease, heart failure, or heart attack • 3% cancer • 16% any other chronic problem or condition • 24% live with 1 condition; 20% live with 2+ conditions • 80% of adults living with 1 condition have internet access, compared with 61% of those living with 2+ conditions
U.S.: Different sources for different information
@SusannahFox @PewResearch What does the future hold?
Web 2.0: “When the web began to harness the intelligence of its users.” – Tim O’Reilly
@SusannahFox @PewResearch Michael Pollan: Eat food. Not too much. Mostly plants.
@SusannahFox @PewResearch 7-word wisdom contest: Call mom. Let her talk. Don’t argue.
@SusannahFox @PewResearch My advice to Health 2.0: Recruit clinicians. Let e-patients lead. Go mobile.
@SusannahFox @PewResearch My advice to you: Listen in. Share your wisdom. Encourage others.
Thank you! Susannah Fox Pew Research Center firstname.lastname@example.org @SusannahFox Reports, data sets: pewinternet.org Blog: susannahfox.com
Susannah Fox | October 21, 2013 . ... Susannah Fox at Einstein College of Medicine October 2013 from Pew Research Center’s Internet & American Life Project.
... by the Albert Einstein College of Medicine at Yeshiva University. Susannah Fox delivered a ... Einstein College of Medicine October 2013 from Pew ...
How do we know that social media is important to health care? By Susannah Fox. On Friday, I spoke at the Albert Einstein College of Medicine, ... 2013. The ...
Data collection and connection. ... Susannah Fox on October 8, 2013 at 8 ... medical school faculty at Albert Einstein College of Medicine and ...
On Friday, I spoke at the Albert Einstein College of Medicine, along with Kevin Pho, MD. ... Susannah Fox on October 23, 2013 at 11:34 am said:
SOURCE by Susannah Fox October 21, 2013 Update: the videos are up — thanks, @EinsteinMed! On Friday, I spoke at the Albert Einstein College
Faculty Development Offerings; ... Speakers: Susannah Fox Kevin Pho, M.D. ... © 2015 Albert Einstein College of Medicine ...
Albert Einstein College of Medicine Presents "Social Media and Medicine: ... Susannah Fox, Associate Director ... October 18, 2013 ...
Never be the same? Really. Is the fundamental experience of the practice of medicine in 2013 fundamentally altered by your single exposure to Fox and Pho …