Published on April 9, 2008
Mind OR Marketplace
LAW OF MIND It is better to be first in mind, than in the marketplace !
Duryea brothers invented 1 st gas powered automobile and were the 1 st ones to enter the marketplace .
Herby brothers invented 1 st washing machine and were the 1 st ones to enter the marketplace .
Duna created the 1 st TV Commercial Ad and were the 1 st ones to enter the marketplace .
ALL THESE FIRSTS ARE GONE !
IN THE WORLD OF MARKETING ... IT IS BETTER TO BE FIRST, THAN TO BE BETTER. IS LAW OF LEADERSHIP WRONG ? LAW OF LEADERSHIP
Getting into market is important to the extent, that it allows to get into the mind first !
REMINGTON Created Univac – 1 st ever mainframe computer into the market IBM won the marketing battle by getting into the mind 1 st .
U Can’t Change a MIND Once It Has Been Made Up .
U can’t change his mind, but you can build a different image here . Only when majority overwhelms him, his mind will change .
paper copier computer 25 years 2 billion $ After 25 years & 2 billion dollars expense also, Xerox - the 1 st plain paper copier could not enter the consumer mind as a computer .
One simple method to enter into a mind Is having A Short, Sweet Name !
commodore myths altair 8800 radioshack trs 80 Many competitors were positioned on the launching pad but, only APPLE entered into the mind . ( short, sweet name !!!) APPLE 2
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