Published on July 17, 2009
An introductory look at social networking for entrepreneurs
Hello Brandon Zeman Social Media- WeSeed weseed.com Facebook Twitter ChicagoTweetups.com AdSpongeBlog.com BrandonZeman.com
LakeShore Branding LakeShore Branding.com
You Know Social Networks
But… … do you know how to use them for your businesses? Photo: http://www.flickr.com/photos/ihatepigeons/3025187799/
Become an Expert Use these networks to become an expert, build your brand around these communities and connect with those who look up to your expertise Twitter, Linkedinanswers, other communities- find your evangelists
Go Fishing As Jeremiah Owyang says, “Fish where the fish are” (link)
Facebook Pages- Threadless- Red Bull- Chicago Tribune
Facebook Advertisements Not overly successful, but good for targeting, cheap. Most don’t look at ads on Facebook
Social Media Monitoring A.K.A.; Listening Alerts, opinions, experiences, optimization
Resources Social Media Mashable Jeremiah Owyang Inside Facebook Jason Falls Chris Brogan Seth Godin Shannon Paul
Resources SEO Matt Cutts SEO Moz SEO Book David Mihm
Resources Analytics, Usability and Data Hitwise UserEffect SEO Book Keyword Tools Google Trends Google Analytics
Questions I’ll try to have answers
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