Social media for Voice Actors...A primer by CourVO

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Information about Social media for Voice Actors...A primer by CourVO
Social Media

Published on February 20, 2014

Author: courvo

Source: slideshare.net

Description

Points to ponder for voice-actors who are considering the basics of marketing using Social Media

Social Media for Voice-Actors …a primer

It Begins and ends with…. ……..RELATIONSHIP

WHAT WE’LL COVER THE PLATFORMS YOUR PROFILE STRATEGY SOME ETIQUETTE Q & A

THE BIG FIVE FACEBOOK TWITTER GOOGLE PLUS LINKEDIN YOUTUBE 1.5 BILLION WORLDWIDE 500 MILLION 1.15 BILLION 260-MILLION 1-BILLION USERS 94-billion views per day

Great….  THEY’RE FREE  THEY BUILD AND EXTEND YOUR BRAND But …. Why??  THEY ESTABLISH VALUABLE RELATIONSHIPS SocialMediaToday.com

Social Media Today: 8 Compelling Reasons Why You Should Be Using Social Media  HELPS YOU DELIVER BETTER, MORE TIMELY CUSTOMER SERVICE  DRIVE BRAND BUILDING AND DIFFERENTIATION  HELPS YOU MANAGE YOUR REPUTATION  HELPS INCREASE TRUST IN YOUR BRAND OR BUSINESS

Social Media Today: 8 Compelling Reasons Why You Should Be Using Social Media  ALLOWS YOU TO OBTAIN CUSTOMER INSIGHTS  GREAT WAY OF PROMOTING YOUR CONTENT  KEEPS CUSTOMERS ENGAGED WITH YOU  DRIVES WEBSITE TRAFFIC

YOUR PROFILE BEGIN HERE:

AS COMPLETE AS POSSIBLE The Basics: BE CONSISTENT ACROSS PLATFORMS USE A HEADSHOT

LOGO ALSO ACCEPTABLE The Basics: MOST IMPORTANT PROFILE: LINKEDIN BE SINCERE, STRAIGHTFORWARD

OK, GOT IT… NOW WHAT? BE PRESENT Participate, answer others’ posts, contribute, pay-it-forward, offer links, post pictures and videos, get involved in conversation, create relationships, ask questions, watch for answers, answer THEM, follow or friend others, and encourage others to follow of friend you

DEFINITELY DO THIS: JOIN GROUPS

The “Veil” of Social Media A few Niceties…. Limitations of the written word The Big Three No one wins a flame war

The Time-Suck Vortex

SMALL CHUNKS OF TIME, SEVERAL VISITS A DAY The Time-Suck Vortex USE SMARTPHONE OR TABLET USE NOTIFICATIONS TAKE ADVANTAGE OF ADD-ONS, PLUG-INS, EXTENSIONS, FILTERS, AND BOOKMARKS ON YOUR BROWSER

…BACK TO RELATIONSHIP

THE NEW RELATIONSHIP NO MORE B-2-B NO MORE B-2-C H-2-H

QUESTIONS??? WHAT? ….COMMENTS???

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