SOCIAL MEDIA | BRANDING | CELEBRITY SEEDING - LUXURY JEWELRY | FASHION | ENTERTAINMENT

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Information about SOCIAL MEDIA | BRANDING | CELEBRITY SEEDING - LUXURY JEWELRY | FASHION |...
Marketing

Published on March 10, 2014

Author: paigemontgomery2

Source: slideshare.net

Description

I am an expert in increasing a brand’s presence and building a successful brand through SOCIAL MEDIA. My strengths include driving traffic through the use of proper tagging and key word association, building brands, re-branding, cross-branding, capitalizing on celebrity seeding and press via social media, SEO/SEM, contests to drive traffic, and creative PR campaign through social media platforms such as Facebook, Instagram, Twitter, Vine, and more.

SAMPLE CLIENT: HEET

! SOCIAL MEDIA ! I am an expert in increasing a brand’s presence and building a successful brand through SOCIAL MEDIA. My strengths include driving traffic through the use of proper tagging and key word association, building brands, re-branding, cross-branding, capitalizing on celebrity seeding and press via social media, SEO/SEM, contests to drive traffic, and creative PR campaigns through social media platforms such as Facebook, Instagram, Twitter, Vine, and more. ! ! ! Example Client: HEET! Industry: Fashion! ! Success Story - Through the use of strategic posting, strategic celebrity seeding in both entertainment and fashion, proper tagging, proper branding across several verticals, and key word search-ability, I increased luxury jewelry line HEET’s social media by over 1200% during the course of three days at the nation’s largest fashion industry convention—MAGIC MARKET WEEK.! ! ! BRANDING - Daily IG | Pinterest | Twitter & Facebook Posts to the brand relevant with current fashion industry trends.!

CELEBRITY SEEDING! ! Through organic celebrity seeding and gifting, I have been able to build HEET’s brand within the music industry as a premier line for both men and women. My approach is to build relationships with the celebrities/musicians who in turn post and push the product at their own will, rather than being paid to send out one single Tweet. In less than one year I helped build HEET’s brand within the music industry and successfully made it one of the most sought after and recognizable luxury jewelry lines in the rock and alternative music world. This recognition has led to major mainstream placements such as celebrity chefs Guy Fieri and Chris Santos.! ! Vocalist Tommy Vext (Vext)! Repost from Tommy’s Instagram Destin Pfaff & Rachel Federoff! Bravo’s Millionaire Matchmaker! Repost from Personal Twitter & Facebook Al Jourgensen (Ministry)! Custom Birthday Present! Repost from official Ministry Facebook ! (over 300K Impressions) Adrian Patrick (Otherwise)! Repost from official Otherwise Facebook Shawn Dailey (Hole)! Repost from Shawn’s IG ! Led to placement on Guy Fieri Guy Fieri! Repost from personal Twitter! 1.3 Million Followers

! !

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