Social Influences

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Information about Social Influences
Education

Published on April 25, 2011

Author: michellepark

Source: authorstream.com

Influence of Social Media: Influence of Social Media http://dsc.discovery.com/technology/tech-10/gallery/social-networking/social-networking-625x450.jpg PowerPoint Presentation: Social Media: It refers to media for social interaction with web-based and mobile technologies to turn communication into interactive dialogue. https://www.routestravel.com/uploads/images/Beginning%20the%20interactive%20dialogue(1).jpg What can Social Media do?: What can Social Media do? Build a social network Enhance relationships with customers Build our company’s brand Be a customer service tool http://www.watblog.com/wp-content/uploads/2007/11/social-networking2.JPG What are the popular social media channels?: What are the popular social media channels? Facebook Twitter YouTube LinkedIn Blogs http://infotrustllc.com/images/tab1.png Factors of Social Media Influence: Factors of Social Media Influence http://socialmedialandscape.com/images/SocialMediaLandscape.jpg Following are the factors effecting influencer’s ability to persuade: Following are the factors effecting influencer’s ability to persuade http://www.cloudave.com/wordpress/wp-content/uploads/2010/09/influencer-300x225.jpg PowerPoint Presentation: Credibility: The influencer's expertise in a specific domain of knowledge. http://images.mylot.com/userImages/images/postphotos/1655565.jpg PowerPoint Presentation: Bandwidth: The influencer's ability to transmit his expert knowledge through a social media channel. http://www.soton.ac.uk/ris/img/knowledgetransfer2.jpg Following are the factors for target’s tendency to be influenced: Following are the factors for target’s tendency to be influenced http://toolkit.smallbiz.nsw.gov.au/media/useruploads/images/Lead_Ch4_Pt1.jpg PowerPoint Presentation: An influencer should be able to deliver relevant information to the ‘target’. http://marketingmysticblog.com/wp-content/uploads/2010/04/listeningl.jpg PowerPoint Presentation: Select a right kind of social media channel to communicate the key message to the ‘target’ audience. http://www.watblog.com/wp-content/uploads/2009/11/digital-media-for-youth.jpg PowerPoint Presentation: Deliver knowledge to the ‘target’ at the right time or when the ‘target’ needs that information. http://www.patrickmoeller.de/wp-content/uploads/2007/07/screenshot-17072007-19_04_42.jpg PowerPoint Presentation: The influencer should be able to build confidence in the mind of a ‘target’ to influence the latter. http://www.experttraining.net/images/home-page.jpg What are the tools to monitor social media influence?: What are the tools to monitor social media influence? http://blog.loispaul.com/.a/6a00d83452b15969e2014e5f7077eb970c-320wi Klout: Klout It provides you with a daily summary of your organization’s or team member’s social influence. http://www.bloganol.com/wp-content/uploads/2011/02/klout.png PowerPoint Presentation: Facebook Insights This equips you to monitor the social influence of your Facebook page. http://www.bloganol.com/wp-content/uploads/2011/02/facebook_insights.png PowerPoint Presentation: Facebook Google Analytics Tracker You can track visitor statistics, traffic sources, visitor countries and key word searches with this tool. http://www.bloganol.com/wp-content/uploads/2011/02/fbgat.png PowerPoint Presentation: Advanced Twitter Search Function It can be used to find tweets about yourself or your products or services. Similarly, it can help you find out who is tweeting about your content. http://www.bloganol.com/wp-content/uploads/2011/02/twitter_advanced.png PowerPoint Presentation: YouTube Insight It enables you to view detailed statistics about number views and your video popularity that you have uploaded to YouTube. You need to have a verified YouTube account to use this tool. http://www.bloganol.com/wp-content/uploads/2011/02/youtube_insights.png PowerPoint Presentation: Flickr Flickr metrics allows you to see statistics such as views for your photos, sets and galleries separated under categories such as today, yesterday or all time. http://www.bloganol.com/wp-content/uploads/2011/02/flickr.png PowerPoint Presentation: Influence your “target audience” successfully with effective use of social media http://jerichotechnology.com/wp-content/uploads/2011/04/key.jpg

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