Social In Your Indies

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Information about Social In Your Indies

Published on August 5, 2009

Author: vidapr

Source: slideshare.net

Description

An overview of social media to aid entertainers and entertainment companies

Social networking for indie artist/labels and entertainment businesses

Social networking for indie artist/labels and entertainment businesses

What Is Social Media?

 

VIDA’s Top 7 Sites for Entertainers Here are the top ten sites VIDA recommends for entertainers. Multimedia: Photo and Video Sharing Entertainment: Reviews Communication: Microblogging and Social Networking Twitter Flickr Yelp Face Book MySpace You Tube LinkedIn

Here are the top ten sites VIDA recommends for entertainers.

Multimedia: Photo and Video Sharing

Entertainment: Reviews

Communication: Microblogging and Social Networking

1. Flick r With Flickr you can: Upload, Edit, Organize, and Share Photos Why does this matter to you as an entertainer, club owner, promoter, etc? Create a “behind the scenes” photo album for your band/group Visitor photo album(s) for your venue or events Make sense? Let’s move on… 

With Flickr you can:

Upload, Edit, Organize, and Share Photos

Why does this matter to you as an entertainer, club owner, promoter, etc?

Create a “behind the scenes” photo album for your band/group

Visitor photo album(s) for your venue or events

Make sense? Let’s move on… 

2. With You Tube you can: Upload, Edit, Organize, and Share Videos Why does this matter to you as an entertainer, club owner, promoter, etc? Take videos of live performances, venue events, etc Create and share a daily tour log on You Tube Video makes fans/patrons feel like you’re talking just to them Make sense? Let’s move on… 

With You Tube you can:

Upload, Edit, Organize, and Share Videos

Why does this matter to you as an entertainer, club owner, promoter, etc?

Take videos of live performances, venue events, etc

Create and share a daily tour log on You Tube

Video makes fans/patrons feel like you’re talking just to them

Make sense? Let’s move on… 

3. With Yelp you can: Find, review and talk about places in your area Why does this matter to you as an entertainer, club owner, promoter, etc? As an entertainer, you can do mini reviews for venues where you will be performing As a venue owner you would, of course, list your venue for visitor reviews As a promoter, you could do reviews of the venues where you do events Make sense? Let’s move on… 

With Yelp you can:

Find, review and talk about places in your area

Why does this matter to you as an entertainer, club owner, promoter, etc?

As an entertainer, you can do mini reviews for venues where you will be performing

As a venue owner you would, of course, list your venue for visitor reviews

As a promoter, you could do reviews of the venues where you do events

Make sense? Let’s move on… 

4. With MySpace you can: Upload music/video/pictures, build a network of fans, patrons, etc. Why does this matter to you as an entertainer, club owner, promoter, etc? MySpace is an outstanding place for musicians to showcase music, build a raving fan base, post tour schedule, etc A great place to keep “friends” up-to-date on club promotions, main acts, etc. Make sense? Let’s move on… 

With MySpace you can:

Upload music/video/pictures, build a network of fans, patrons, etc.

Why does this matter to you as an entertainer, club owner, promoter, etc?

MySpace is an outstanding place for musicians to showcase music, build a raving fan base, post tour schedule, etc

A great place to keep “friends” up-to-date on club promotions, main acts, etc.

Make sense? Let’s move on… 

5. With FaceBook you can: Upload music/video/pictures, build a network of fans, patrons, etc. Why does this matter to you as an entertainer, club owner, promoter, etc? FaceBook is very similar to MySpace; however, in order to build more business networks, send mass posts, and communicate clearly, FaceBook is outstanding Create groups, Post messages, etc Make sense? Let’s move on… 

With FaceBook you can:

Upload music/video/pictures, build a network of fans, patrons, etc.

Why does this matter to you as an entertainer, club owner, promoter, etc?

FaceBook is very similar to MySpace; however, in order to build more business networks, send mass posts, and communicate clearly, FaceBook is outstanding

Create groups, Post messages, etc

Make sense? Let’s move on… 

6. With LinkedIn you can: Find and create relationships with individuals from music lovers to record label CEOs Very much a business networking site- not for music sharing, etc. Why does this matter to you as an entertainer, club owner, promoter, etc? LinkedIn is VERY important for the business of music Network with VIPs, etc to expand your music career, perhaps to find funding or expertise with your business ventures Find contractors to work for your venue Make sense? Let’s move on… 

With LinkedIn you can:

Find and create relationships with individuals from music lovers to record label CEOs

Very much a business networking site- not for music sharing, etc.

Why does this matter to you as an entertainer, club owner, promoter, etc?

LinkedIn is VERY important for the business of music

Network with VIPs, etc to expand your music career, perhaps to find funding or expertise with your business ventures

Find contractors to work for your venue

Make sense? Let’s move on… 

7. With Twitter you can: Find and create relationships with individuals from music lovers, record label CEOs, and journalists. You will communicate with them in a maximum of 140 characters Why does this matter to you as an entertainer, club owner, promoter, etc? Done correctly, Twitter is an outstanding outlet to meet people you’d never meet face-to-face Post short updates about brand/tours/shows, etc- in a real time format Make sense? Let’s move on… 

With Twitter you can:

Find and create relationships with individuals from music lovers, record label CEOs, and journalists.

You will communicate with them in a maximum of 140 characters

Why does this matter to you as an entertainer, club owner, promoter, etc?

Done correctly, Twitter is an outstanding outlet to meet people you’d never meet face-to-face

Post short updates about brand/tours/shows, etc- in a real time format

Make sense? Let’s move on… 

 

You Know Where to Go, Now What? Once you’ve decided where you’ll do your networking, you have to be realistic about the amount of time you have available to dedicate to building your network of friends/followers. You may choose to have an assistant, friend, etc maintain your sites, with your guidance. This person can update your entire page, only tour dates or photos, etc. You can decide the arrangement by what works best with your schedule.

Once you’ve decided where you’ll do your networking, you have to be realistic about the amount of time you have available to dedicate to building your network of friends/followers.

You may choose to have an assistant, friend, etc maintain your sites, with your guidance.

This person can update your entire page, only tour dates or photos, etc. You can decide the arrangement by what works best with your schedule.

 

 

Get Out There And Network!! Just jump in with both feet! Plan your cyber route and start networking your way to success! Remember… … Be good to you friends/followers (Do some freebies, behind the scenes, follower only “insides”, etc) Most importantly- Enjoy Yourself!

Just jump in with both feet! Plan your cyber route and start networking your way to success!

Remember…

… Be good to you friends/followers

(Do some freebies, behind the scenes, follower only “insides”, etc)

Most importantly- Enjoy Yourself!

Dominique Pryor-Anderson and VIDA Dominique Pryor-Anderson President and Senior Publicist VIDA PR & Marketing Group [email_address] www.onevida.com Follow Me On: Twitter: www.twitter.com/vidapr MySpace: www.myspace.com/onevida LinkedIn: www.linkedin.com/in/vidapr FaceBook: www.facebook.com/home.php?#/profile.php?id=513634194&ref=profile

Dominique Pryor-Anderson

President and Senior Publicist

VIDA PR & Marketing Group

[email_address]

www.onevida.com

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