Social Frontier | Digital Consumer Persona Profile Teenager | Wendy Meadley

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Information about Social Frontier | Digital Consumer Persona Profile Teenager | Wendy Meadley
Business & Mgmt

Published on March 14, 2014

Author: socialwendy

Source: slideshare.net

Description

The Social Frontier is the term coined by Wendy Meadley (aka @SocialWendy) in 2009 to identify the state of ongoing change in social and digital marketing reflected as a continually new frontier. This book is simply a starting place for experienced marketing & communications professionals to translate their current expertise into this relatively new discipline of social media marketing. What you’ll find here is not a prescriptive approach but a framework to shape your own strategy and plans with proven business-focused models. Should you want to dig deeper into these, or have them expertly applied to your organization or brand, feel free to reach out to me to explore the possibilities.
Thanks for joining me on the Social Frontier!
Here's the link to the Social Frontier on Amazon http://swpr.co/SocialFrontierKindle #social #ebook #kindle

Digital Persona Group The Teenager 2014 These digital natives are first mobile and secondarily laptop and tablet users based on the availability in their household and school and their areas of interest. They are just coming into their digital presence, likely starting with Facebook or another “friends-oriented” community. Typically, they have a mobile phone and are texting as a primary means of communication between family and friends. They are beginning to think about their digital presence in relation to their future endeavors. Life Purpose | School, social, future planning (post-secondary school) Connectivity | Friends, homework, jobs, family Personal | Entertainment, music, movies, TV, job, career plan, networking Mobile Savvy Music Listeners Entertainment Junkies Heavy Sharers Pic Uploaders Texters App Downloaders Laptop Users ®2014 Wendy Meadley | All Rights Reserved. Creative Commons License 2.0 Future Innovators

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