Published on March 11, 2014
Goals of the project Empathy Compile list of thought leaders Blogger 40 surveys Run Campus Campaign Enlist betta users
People Interested in the beta program 12 emails of beta people 1 who wants to learn more 15 from surveys who want to help out more Total: 28 email addresses
Email list of test small portions people Present as just a list
Email List of Thought Leaders
Data from surveys
Lessons learned from Campaigns
Lessons Learned from Website
Things that could be improved
Direct vs group ask
Talking to CAPS and Bridge Sympathy with individuals Bureaucratic barriers in organizations Pursue when you have a product to show so you can capture champions within each organization.
Next Steps Develop a product or wireframe so you can inform product development Reach out to individuals who have signed up Build relationships with experts Drive web presence
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