Shazam Musique et Marques Etude de cas Webinar Radio 2.0 @ MaMA 2016

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Information about Shazam Musique et Marques Etude de cas Webinar Radio 2.0 @ MaMA 2016

Published on October 18, 2016

Author: NicolasMoulard

Source: slideshare.net

1. Shazam Julie Leplus Country Manager France

2. © Copyright 2015 Shazam Entertainment Limited

3. © Copyright 2016 Shazam Entertainment Limited Kenzo video

4. © Copyright 2016 Shazam Entertainment Limited

5. © Copyright 2016 Shazam Entertainment Limited

6. © Copyright 2016 Shazam Entertainment Limited

7. © Copyright 2016 Shazam Entertainment Limited Kenzo and Music strategy Via Shazam

8. © Copyright 2016 Shazam Entertainment Limited The data mining. Shazams by… • location • Gender • Age • Platform • Day of week • Time of day • Time spent We can also look deeper and tell you about the engagers interests, favorite artists and campaign vs campaign.

9. The Future • Open Shazam • Turn bluetooth on • Tap to discover

10. Thank You… For more please drop us a note… • Julie.leplus@shazam.com

11. by WEBINAR RADIO 2.0 Musique et marques: La musique en ligne, un nouveau vecteur de communication ? Music and brands - Can online music become a new medium of communication ?

12. Musique et marques: La musique en ligne, un nouveau vecteur de communication ? / Music and brands - Can online music become a new medium of communication? MaMA CONVENTION 2016 / TRIANON - FORUM / 11:00am – 11:40pm LOUIS AUBERT (FR) Tracktl CEO @louisaubert MATTHIEU HIRSH (FR) Spotify Creative Solutions Continental Europe @hirschmatthieu ALEXANDRE MERZA (FR) VIF Expert stratégies culturelles de marque @alexandre_merza YVAN BOUDILLET (FR) The Lynk Consultant / Entrepreneur @navY JULIE LEPLUS (UK) Shazam Entertainment Ldt Country Manager France @LeplusJulie

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