Published on March 4, 2014
Should your enterprise be social as well as being profitable? 07786 492313 www.adrianashton.co.uk
In the next 90 mins (or less...) • Drivers for enterprises to be more 'social' • Benefits of enterprises being 'social' • Risks of enterprises being 'social' • Options for how to explore...
Some opening words of reassurance about me... • one of top500 most influential tweeters about social enterprise • Support private firms with #csr • Approved auditor for the 'Responsible Business Standard'
What I’m assuming about you: • You have an idea • You know what you’re about • You’re honest with yourself
What I don't know about you: I know why I'm here, but why are you?
What we mean by a 'social'... • 'social enterprise' • 'social business' • 'responsible business'
All businesses are becoming 'social'...
Why businesses are becoming 'social'... • Legislation - – Companies Act – Employment law – Environmental rules – Public Services (social value) Act Efficiencies Employee engagement - “Generation Y “ (job fulfilment over financial gain) Consumer interest - • Changing attitudes Fairtrade - #buylocal - local jobs
What could possibly go wrong? • • • • Reputation easier to damage Exponential expectations from others Performance issues ... • Tougher decisions? • Reduced margins?
How to start to explore: • Talk to others – customers, suppliers, partners... • What are the trends in your industry? • Quality assurance/management standards • What options are there in your business model?
What could you 'design' in your business model • Environment – Travel, waste, energy • Community – Local jobs, support local causes • Marketplace – Supply chain, complaints, paying bills • Transparency – Communication, business practices
Where now? http://unltd.org.uk/ http://www.theresponsiblebusinessdirectory.co.uk/adrian-ashton http://aspiren.net/LIM/promotion/adrian-ashton/
The risk of assuming 'business as usual' (textbooks are outdated...)
Canvas Prints at Affordable Prices make you smile.Visit http://www.shopcanvasprint...
30 Días en Bici en Gijón organiza un recorrido por los comercios históricos de la ...
Con el fin de conocer mejor el rol que juega internet en el proceso de compra en E...
With three established projects across the country and seven more in the pipeline,...
Retailing is not a rocket science, neither it's walk-in-the-park. In this presenta...