Revised Pitch

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Information about Revised Pitch
Investor Relations

Published on February 21, 2014

Author: eledger_team

Source: slideshare.net

Description

Business plan revised and new financial figures for a leaner model - leading to an improved presentation, introducing the founder and the revolutionary technology and clarification on projected figures.

CLOUD-BASED ACCOUNTING FOR SMALL BUSINESS

CLOUD-BASED ACCOUNTING FOR SMALL BUSINESS Manage your accounts quickly and easily, whenever and whenever you need to.

Accounts should be SIMPLE

Accounts should be SIMPLE ● ● ● ● having trouble keeping track not getting paid neglecting their accounts relying on someone else to mind their business for them

PROBLEM: it's a CHORE to do your own accounts

CAUSE: tools designed for ACCOUNTANTS

SMALL BUSINESS: 2 million (100%) SOLE TRADER: 1.3 million (65%) 80,000 (3%) → ACCOUNTANT

SOLUTION: easy to use ● easy to access designed for the rest of us ●

ORDER

PAYMENT

INVOICE

● outstanding orders ● best customers ● top-selling items

what used to take 15 minutes can now take 30 seconds system LEARNS as you use it

● degree in Mathematics ● 20 years in Web Development ● 5 years SMB experience

What customers are saying: ● eLEDGER is easy to navigate, with a superior layout to other products ● It's nice having everything altogether ● This is basically the cost of a few cups of coffee, every month ● The most important aspect is workflow

FOCUS SHIFT  PRODUCT DEVELOPMENT MARKETING & PROMOTION

MONTHLY SUBSCRIPTION INCOME PROJECTIONS Executive 1,077 subscriptions ($25,698) $8 per user YEAR 2: 20,660 subscriptions ($1,087,601) Partner ● YEAR 1: Associate ● $12 per user $10 per partner YEAR 3: 89,584 subscriptions ($7,055,271) Sales are recurring – most customers in any given month will be the same customers from the previous month First month free means payments are in arrears, every month

eLEDGER Revenue Cost of Goods Sold EBIT Year 1 % Revenue $25,698 $0 eLEDGER 0.00% Cost of Goods Sold EBIT Year 2 % $1,087,601 $0 Revenue 0.00% $7,055,271 $0 Gross Profit Administrative Costs $33,148 128.99% Administrative Costs $38,026 3.50% Administrative Costs $38,088 0.54% $4,850 18.87% Marketing $12,100 1.11% Marketing $70,000 0.99% Professional Fees $48,112 187.22% Professional Fees $56,440 5.19% Professional Fees $56,440 0.80% Employment Costs $61,875 240.78% Employment Costs $82,500 7.59% Employment Costs $82,500 1.17% $6,200 24.13% Non-recurring Costs $1,200 0.11% Non-recurring Costs $3,800 0.05% TOTAL OPERATING COSTS: $154,185 600.00% TOTAL OPERATING COSTS: $190,266 17.49% TOTAL OPERATING COSTS: $250,828 3.56% -$128,487 -500.00% EBIT $897,335 82.51% EBIT $7,055,271 0.00% 100.00% EBIT Gross Profit % $25,698 Non-recurring Costs 100.00% Cost of Goods Sold EBIT Year 3 Gross Profit Marketing $1,087,601 eLEDGER $6,804,443 100.00% 96.440%

No Assembly Required Michael Mehmet – CEO and Founder, MEHMETECH pty ltd

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