Published on November 23, 2017
Radiohead: Radiohead By Yohance Robinson Burn The Witch: Burn The Witch Released May 3 rd 2016 as Radiohead’s lead single from their new album, ‘A Moon Shaped Pool’, it was the culmination of over a decade’s work and development finally brought to life accompanied by a nostalgic homage to 1960’s children’s television show ‘ Camberwick Green’. Record label: Record label Over their time as artists, Radiohead has cycled through many different labels and independent providers from Capitol Records to TBD Records. For the making of ‘Burn the Witch’, the group were working with XL Recordings, an independent record label based in Britain. Time Period: Time Period The video is based in the time when people had newer technology like cars, yet they continued with ‘tradition’, like hanging for example. This could be anytime between the ‘40s to the ‘ 60s. However , the art style and heavy influence from shows like ‘ Trumpton ’ and ‘ Camberwick Green’ places it somewhere in the ‘60s. Overarching ideology: Overarching ideology The overarching ideology of the music video is that despite the ‘model village’ presented in the video, the flowers and bright colours presented are really masking the deep abhorrence of reality. This is demonstrated in the use of the ‘ Camberwick Green’ style in contrast to the heinous activities in the background like the hanging post and the anti witch rituals in the back. How does it relate to society at the time?: How does it relate to society at the time? At the time of the video’s release, rampant Islamophobia seized Europe, especially the UK. Soon after the video came out, Radiohead sent out postcards to the homes of many fans stating “We know where you live” as an ironic and sinister reference to the fear that many politicians are instilling in that of many Muslims in the UK. Additionally, the video denotes some of the many problems society has, like animal abuse, misogyny and the blatant disguising of them. Representation: Representation Despite the lack of racial and cultural diversity, the characters within the video represent the general public. The monochromic nature of the characters is representative of how in the past and sometimes the present things are ‘white-washed’. Also the villagers represent the conformers and those who turn a blind eye and even contribute to the problems plaguing us as a society.