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R2integrated Talk For Wit

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Information about R2integrated Talk For Wit
Technology

Published on November 20, 2008

Author: SpeakerBox

Source: slideshare.net

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WIT November 18th 2008

BUYING ENGINE THE WEB IS A BUYING ENGINE, NOT A SELLING ENGINE.

ENGAGE ONLINE YOU DON’T OWN YOUR CUSTOMERS, YOUR CUSTOMERS OWN YOU. BUILD DIGITAL ECOSYSTEMS TO CAPTURE CUSTOMERS THROUGH RICH ENGAGEMENT (Buying Experience)

THE THREE PARTS OF DIGITAL ECOSYSTEMS

DIGITAL MARKETING MIX SEO SEM Email Social Display Search and Other Tools Drive Audience to Engagement in Social EcoSystems

SOCIALLY ENGINEERED Engaged Audiences Then Influence and Drive Targeted Audiences

ENGAGEMENT Rich Internet Applications (RIA) – The changing face of the web

SAMPLE WORK- RIA Clients: Forbes Project: RIA modules

SOCIAL Curious Relationship Active Seeking NEW Customer Curious Info Passive Seeking Confidence and Comfort Increases Along the Continuum

TECHNOLOGY Latest Tools http://mashable.com/2008/11/07/social- media-marketing-plan/

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