PRSA National Conference Presentation - Video Commuications and the New Reality of Content Marketing

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Information about PRSA National Conference Presentation - Video Commuications and the New...
Marketing

Published on November 7, 2013

Author: ewright

Source: slideshare.net

Description

A revealing look at the way individuals, companies and corporations can utilize video in their marketing communications efforts and the elements that make compelling stories. Part of the discussion focuses on effective strategies to use video to gain media coverage and achieve business goals, while also including case studies and providing storytelling and production tips. This presentation was delivered to an SRO crowd on October 28, 2013 at the PRSA International Conference in Philadelphia, PA.

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