Published on September 10, 2015
1. User-centric OTT platform Proxima_TV firstname.lastname@example.org
2. Make a switch to OTT together with Proxima OTT, Over The Top services OTT is much bigger than just broadcasting the traditional TV over IP networks. It’s a new medium for entertaining people at home and on the go. The global trend of cord-cutters switching to OTT instead of cable is a threat to an operator. The only chance to survive the decreasing ARPU is to offer OTT services directly to end-user with Proxima OTT solution. Instead of investing thousands of dollars to build and support very expensive TV, VOD and gaming platform any operator can start making money today if choose to use Proxima. Proxima is a single entry point for entertainment with multiscreen, content discovery system and a mobile phone as a remote control for every screen.
3. ОТТ benefits for broadband operators ● No capital capital expenses for hardware, software, licensing TV and VOD content ● ARPU increase from interactive OTT services ● Revenue sharing model — you get a share of all payments and advertising income off your subscribers ● Operator still makes money even if the customer decides to switch an Internet provider ● Start signing up your subscribers and make money!
4. The outstanding features of Proxima ● Proxima means “the nearest”, so the local TV channels and local news are always on top according to the area you turn it on ● Smart multiscreen: mobile phone works as a remote control for STB/Smart TV and screen switching ● More than 150 channels, 35 of them in HD-quality ● Easy search with global content knowledge database ● We chose the best TV channels and made the best TV shows and movies selection by genre and occasion ● GAMES on TV! Casual and mid-core ● Monetise via subscription, advertising, freemium, pay-per-view
5. Why Proxima? ● No capital expenses for hardware, software, licensing TV and VOD content ● Hassle free launch in no time ● White label STB and legacy STB support ● Operator still makes money even if the customer decides to switch Internet provider ● 24/7 support by Proxima tech team ● Easy launch with all-in-one OTT package (billing, payment processing, support)
6. How does it work? Proxima 1. Signs a dealer contract with operator 2. Delivers ОТТ services by Proxima 3. Charges the subscribers 4. Provides 24/7 support 5. Pays out the Operator its share of revenues Operator 1. Signs the contract 2. Signs up its subscribers for Proxima 3. Receives revenue share of up to 20% of all income made off subscriber (subscription, content purchased, freemium games payments) Subscriber Enjoys TV, DVR, VOD movies and TV shows, games and other neat features of Proxima * Proxima will install a free of charge server for local TV encoding and a caching server once the number of subscribers exceeds 3000 or the overall uplink bandwidth exceeds 5 Gbit.
7. Proxima delivery options ● Proxima is a set of applications for iOS (iPhone and iPad), Android (phones and tablets), SmartTV (Samsung, LG, Philips) ● Proxima STB (see more next slide) ● Legacy STBs support (Infomir, Amino and more) — by request ● licensed TV channels, movies, TV shows and games
8. Proxima STB ● STB or HDMI dongle that runs Android ● HD 1080p ● Outputs: HDMI и AV ● 3xUSB, SD/MMC reader ● Ethernet and WiFi ● IR remote control ● Game pad (optional)
9. TV channels and VOD ● More than 150 channels, 35 of them in HD-quality ● Proxima means “the nearest”, so the local TV channels and local news are always on top according to the area you turn it on ● Media library combines content from many sources navigated by a single search entry point ● TV channels and VOD surfing are assisted by the content discovery system that “knows” about every and each piece of content. Along with an editorial choice and social graph and user behaviour analysis this makes Proxima an outstanding guru and a pathfinder in a content jungle. ● GAMES. Proxima ships with a few demo games and the number of game titles that will be constantly growing
11. email@example.com +7 (495) 777-91-56 Twitter: @Proxima_TV
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