product line

50 %
50 %
Information about product line

Published on January 29, 2009

Author: bornforrule


Quick Recap : Quick Recap Product Systems is a group of diverse but related items that function in a compatible manner. Product mix is the set of all products and items a particular seller offers for sale. Dimensions of a product mix : (i)Width (ii)Length (iii)Depth (iv)Consistency Product Line Analysis : Product Line Analysis Product lining is the marketing strategy of offering for sale several related products. Line depth refers to the number of product variants in a line. Line consistency refers to how closely related the products that make up the line are. Line vulnerability refers to the percentage of sales or profits that are derived from only a few products in the line. Product-Item Contribution to a Product Line’s Total Sales and Profits : Product-Item Contribution to a Product Line’s Total Sales and Profits Product-Line Stretching : Product-Line Stretching Down-Market Stretch Up-Market Stretch Two-Way Stretch Trading Up or Brand leveraging Trading Down IMAGE ANCHORS Product Line Filling : Product Line Filling Line Filling is the process of adding a new product within the current range of an incomplete line. Motives for Line Filling. Weber’s Law: Customers are more attuned to relative than absolute difference. Line Modernization, Featuring and Pruning Thank You….. : Thank You….. Presented By : Anoop Mishra 08BS0000432 IBS Pune

Add a comment

Related presentations

Related pages

Product lining - Wikipedia, the free encyclopedia

In marketing jargon, product lining is offering several related products for sale individually. Unlike product bundling, where several products are ...
Read more

US Product Line - Insolvenz | Body-Xtreme

Die Supplementmarke US Product Line ist seit mehr als 20 Jahren aus dem Markt. Aus den diversen Magazinen ist sicherlich noch deren Werbung auf weißen ...
Read more Wörterbuch :: product line :: Deutsch-Englisch ...

Englisch-Deutsch-Übersetzung für product line im Online-Wörterbuch (Deutschwörterbuch).
Read more

Product Line Definition | Investopedia

A group of related products manufactured by a single company. For example, a cosmetic company's makeup product line might include foundation, concealer ...
Read more

US Product Line ist Insolvent -

Der niederländische Supplement Hersteller US Product Line ist insolvent. Vor kurzem haben wir euch noch einen Deal präsentiert, bei dem es 40 % Rabatt ...
Read more

RM Products - RM Product Line

Guten Tag auf der RM-Website. Über 30 Jahre ist es jetzt her, seit ich mich entschloss meine Erfahrungen aus dem Rennsport an meine Kunden weiterzuge...
Read more

product line - Deutsch-Übersetzung – Linguee Wörterbuch

Viele übersetzte Beispielsätze mit "product line" – Deutsch-Englisch Wörterbuch und Suchmaschine für Millionen von Deutsch-Übersetzungen.
Read more

What is product line? definition and meaning ...

Having a steady product line will let your customers know what they can expect out of the products that you offer.
Read more

Product (business) - Wikipedia, the free encyclopedia

A product line is "a group of products that are closely related, ... Product Lifecycle Management: Volume 1: 21st Century Paradigm for Product Realisation.
Read more

Suchergebnis auf für: US-Product-Line ...

"US-Product-Line" Abbrechen. Weitere Auswahl: Geschmack. Stacker2 Stacker 4 (100 Kapseln), 1er Pack (1 x 90 g) von Stacker2. EUR 17,99 (EUR 19,99/100 g) ...
Read more