Published on March 23, 2014
PRODUCT… DESIGNER – MANAGER – OWNER Peter Otto UX Camp London 22 March 2014
I’M BECOMING A PRODUCT MANAGER?! HELP!
Product Designer – Manager – Owner…
Image credit: flickr.com/100330598@N07
Product Designer – Manager – Owner… Image credit: http://pt.wikipedia.org/wiki/Ficheiro:HungUpFresno.jpg
WELL IT AIN’T AS EASY AS THAT…
Image credit: flickr.com/nathangibbs
“More than 88 percent of product managers I surveyed said that there isn’t a carefully thought- out plan for them when they start their jobs. They get caught up in the whirlwind of seemingly urgent tasks that act like a riptide in an ocean.”* * Steven Haines: The product manager’s survival guide
…… Image credit: flickr.com/stuartpilbrow
Help!!! Image credit: elisson1.blogspot.co.uk
So what do I need to do?
TAKE CONTROL! Check this: http://benhorowitz.files.wordpress.com/2010/05/good-product-manager.pdf
Image credit: flickr.com/nathangibbs
What is a product manager?
If your role is now: Design the right product for your users (and company)
It will become: Help your team (and company) ship the right product to your users* * Josh Elman https://medium.com/what-i-learned-building/63c09a43d0ec
Technology Business Users You are here...
Technology Business Users Product managers are here too...
Technology Business Users Product manager
A few key things that I’ve learned so far...
Listen & Learn Services Finance Sales Marketing Support Analytics Design Development QA Users
Understand the market and the buyers Image credit: olddesignshop.com
Articulate the vision Image credit: ffffound.com
Articulate the vision Market insight User insight Competitors Market foresight Technology foresight Product strategy Sales strategyBusiness case Business strategy Image credit: nationalmuseum.af.mil
“I skate to where the puck is going to be, not where it has been.” Wayne Gretzky
Create useful communications CENTRAL REPOSITORY PRODUCT SHOW & TELL PRODUCT FAQ’S RELEASE OVERVIEW DOC WITH KEY BENEFITS
“You miss 100% of the shots you don't take.” Wayne Gretzky
Now over to you…
Thank you… email@example.com @ottobiography We’re hiring... www.condecosoftware.com
allestimento in cartone per il Cersaie 2014 alberi in cartone scultura in cartone
Quarta turma do workshop de Infografia, ministrado por Beatriz Blanco e Marcos Sin...
The product owner is a key role in Scrum. Read this post from expert Roman Pichler for a crisp summary of the scrum product owner role with its main ...
Find out which UX skills product owners and product managers should have to create products with a great user experience.
I often get asked what a product manager is. What do they do? Where do they come from? Why do they like sharpies so much? In his book Inspired, Marty Cagan ...
... und ihre Rolle war eher die eines Moderators als die eines Managers. ... Unit Tests und Design-Dokumenten. ... CSPO (Certified Scrum Product Owner) ...
Design management is the business side of design. Design managers need to speak the language of the business and the language of design.
Scrum Product Owner, Project Manager. Berufserfahrung, Kontaktdaten, Portfolio und weitere Infos: Erfahren Sie mehr! Oder kontaktieren Sie Alexis Hardege ...
Service managers are business people who work full time to ... (often called product managers in the ... technology leaders in our organisation design ...
Product Manager vs. Product Owner. ... product owner, product manager. All too ... There are many “product managers” that are not technical ...
Product Designer ... Comp Managers: Start Here » Job ... Product designers are responsible for designing and developing the majority ...
Der Service Design Manager ist verantwortlich ... In größeren Organisationen gibt es häufig getrennte Prozess-Owner- und Prozess-Manager-Rollen, ...