Published on May 18, 2012
“Producing Powerful andEffective Presentations” Henry Osborne
1. Keep it SimpleYour slides should haveplenty of white space, ornegative space.
2. Limit Bullet Pointsand Text“The best slides mayhave no text at all.”
Goals and Objectives• State the desired goal• State the desired objective• Use multiple points if necessary• Any relevant historical information• Original assumptions that are no longer valid• Summarize the results if things go as planned• What to do next• Identify action items• State the vision and long-term direction
Microsoft PowerPoint•In PowerPoint, as in most other presentation software, text,graphics, movies, and other objects are positioned onindividual pages or "slides". The "slide" analogy is areference to the slide projector, a device which has becomesomewhat obsolete due to the use of PowerPoint and otherpresentation software. Slides can be printed, or (more often)displayed on-screen and navigated through at the commandof the presenter. Slides can also form the basis of webcasts.•PowerPoint provides two types of movements. Entrance,emphasis, and exit of elements on a slide itself are controlledby what PowerPoint calls Custom Animations. Transitions, onthe other hand are movements between slides. These can beanimated in a variety of ways. The overall design of apresentation can be controlled with a master slide; and theoverall structure, extending to the text on each slide, can beedited using a primitive outliner. Presentations can be savedand run in any of the file formats: the default .ppt(presentation), .pps (PowerPoint Show) or .pot (template).
3. Limit Transitions andAnimationsUse object builds(animations) and slidetransitions judiciously.
Presentation Software• Microsoft PowerPoint• Apple KeyNote• OpenOffice.org Impress• Corel Presentations
4. Use High QualityGraphicsNever simply stretch asmall, low-resolutionphoto to make it fit yourlayout.
Developing Brand YouAsk yourself these questions?• Who am I?• What do I believe in?• What are my values?• What’s my passion?• What am I great at?• Where do I want to go?• What’s my essence?
Developing Brand YouAsk yourself these questions?• Who am I?• What do I believe in?• What are my values?• What’s my passion?
5. Have a Visual ThemeUse a consistent themethroughout yourpresentation.
6. Use AppropriateChartsAlways askyourself, “How muchdetail do I need?”
Communication Verbal 7% Vocal Visual 38% 55%
Sales for June, 2004 North West East 0 200 400 600
7. Use Color WellColor evokes feelings.Color is emotional.
What do you think?• Item one• Item two• Item three• Item four
8. Choose Fonts WellUse the same font setthroughout your entireslide presentation.
Font Types A Serif Font Times Sans Serif Sans Serif Arial Black; Arial
This font looks nice up closebut when projected….not sonice to read.
9. Use Video or AudioUse video and audio whenappropriate.
10. Spend Time in theSlide Sorter“People comprehend betterwhen information is presentedin small chunks or segments.” Segmentation Principle
Improve it by breaking it
Other Tips• Your audience can read• Know your presentation• Be conscious of people with disabilities
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