Press release content writing sample (March of Dimes)

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Information about Press release content writing sample (March of Dimes)

Published on February 15, 2014

Author: socialinfairfaxva



As an intern working at the March of Dimes I was charged with preparing a press release about an upcoming event.
Carla Deter

For more information, contact Carla Deter, Student Intern at Western Maryland Division, March of Dimes at (301) 722-3867 FOR IMMEDIATE RELEASE Saving our tiniest citizens- babies CUMBERLAND, MD—In a new take on an old favorite, wearing jeans to work to support a good cause, the March of Dimes announces their upcoming Blue Jeans for Babies Day month. As apart of nationally recognized Prematurity Awareness month (November) we can save our tiniest citizens-the babies’ one button at a times. During the month of November March of Dimes will be asking area employers and individuals for their support to participant in the purchase of a button for only $5 to be work on a designated day of their choice. Participants can make a donation entitling them to wear the specially designed Blue Jeans for Babies button. By wearing the button participants are making “a fashion statement that saves babies” as well as showing how much they care about local families and babies. “Inviting people to wear Blue Jeans for Babies buttons to work, to school, or just around town with blue jeans or khaki pants is a fun way to support the families and babies.” Carla Deter, FSU Mass Communication student intern believes it’s a small contribution that makes a huge impact – not only in the community but also to bring area employees, students and organizations together to generate a good feeling toward a cause. The month of November has long been designated as the month to increase awareness of the March of Dimes fight against premature birth and infant mortality. Premature birth is the number one killer of newborns and a major cause of serious health problems. One in 8 babies is born prematurely each year and the March of Dimes work has made a huge difference in the lives of these babies and their and long for the day that each and every baby can be saved. Through awareness mothers can prepare their bodies before becoming pregnant through the March of Dimes pre-conceptual health information as well as the numerous brochures detailing award winning research to better inform mothers of the website information and Funds raised through Blue Jeans for Babies support research on causes and preventions for preterm labor. Funds also benefit programs to educate health professionals and pregnant women about risk factors. For more information on how to participate in Blue Jeans for Babies, contact the March of Dimes, Western Maryland Chapter (301) 722-3867 or e-mail Carla Deter at Find out what more you can do for Blue Jeans for Babies at during November, Prematurity Awareness Month – or any time of year. The March of Dimes is a national voluntary health agency whose mission is to improve the health of babies by preventing birth defects, premature birth and infant mortality. Founded in 1938, the March of Dimes funds

programs of research, community services, education, and advocacy to save babies and in 2003 launched a fiveyear campaign to address the increasing rate of premature birth. For more information, visit the March of Dimes website at

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