Power Blogging

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Information about Power Blogging
Education

Published on April 27, 2014

Author: nrcudis

Source: slideshare.net

Power Blogging Indiana Aerospace University April 26, 2014 Cebu

#EdTech in the Classroom Let’s get to know each other. www.nancycudis.com

#EdTech in the Classroom • How to identify, grow and find success in your blog’s niche • How to craft the perfect blog post • How to gain readership and a loyal following • How to promote your blog posts on social media • How to behave online Power Blogging: What to expect www.nancycudis.com

#EdTech in the Classroom This is going to be a four-hour experiential sharing. Discussion + Exercises + Group Sharing + Games + Output (Blog) Power Blogging: What to expect www.nancycudis.com

#EdTech in the Classroom • Blogger • Advocate • Teacher • Professional Writer • Business Owner Who is your facilitator? www.nancycudis.com

#EdTech in the Classroom What is a blog? www.nancycudis.com

#EdTech in the Classroom What is a blog? www.nancycudis.com A type of website usually arranged in chronological order from the most recent ‘post’ (or entry) at the top of the main page to the older entries towards the bottom. www.problogger.net

#EdTech in the Classroom • Navigation • Header, footer, content • Sidebar • Categories of posts • Archives • Content + images = blog post • Contact page • About page www.blogbasics.com Characteristics of a blog www.nancycudis.com

#EdTech in the Classroom An example of a blog www.nancycudis.com

#EdTech in the Classroom An example of a blog www.nancycudis.com

#EdTech in the Classroom An example of a blog www.nancycudis.com

#EdTech in the Classroom An example of a blog www.nancycudis.com

#EdTech in the Classroom To summarize www.nancycudis.com

#EdTech in the Classroom • Reflect and write down: Why do you want to blog? • Group sharing Exercise www.nancycudis.com

#EdTech in the Classroom • Share your passion? • Make money? • Build your personal brand? • Just for the fun? • For business? Why do you blog? www.nancycudis.com

#EdTech in the Classroom Why do you blog? www.nancycudis.com

#EdTech in the Classroom Why do you blog? Saptarshi RoyChaudhury www.nancycudis.com

#EdTech in the Classroom In my case www.nancycudis.com Blogging for Passion (Writing) Blogging for Advocacies Blogging for Education Blogging for Branding Blogging for Business Collaborations Teaching Services

#EdTech in the Classroom Planning is key • Start Now – A number of people regret spending too much time thinking about blogging and not actually blogging. • Plan – Some regretted that they didn’t put a little more thought into their blogging before they started. www.nancycudis.com

#EdTech in the Classroom Remember Too much planning can kill a blog (or at least can kill the opportunity for your blog to become established as first and can kill your passion for a topic). Not enough planning can lead to a blog that doesn’t reach it’s potential because its foundations are shaky. www.nancycudis.com

#EdTech in the Classroom • Reflect and write – Define your mission (why blog?) – Paint a picture of your vision – What do you want to achieve with your blog? – What do you want to say? – How will you say it? – Devise a strategy and action plan Exercise www.nancycudis.com

#EdTech in the ClassroomExercise www.nancycudis.com

#EdTech in the Classroom Game www.nancycudis.com

#EdTech in the Classroom Choosing your blog niche • What is niche? – A niche market is the subset of the market on which a specific product is focusing – STAR Sport and ESPN target a niche of sports enthusiasts. www.nancycudis.com

#EdTech in the Classroom • What is niche blogging? – Targeted to a niche market – Casual fashion tips for teens, book reviews for enthusiasts of paranormal romance www.nancycudis.com Choosing your blog niche

#EdTech in the Classroom • Is your blogging niche broad or narrow? • Could you talk about your niche morning, noon, and night? • Don’t be afraid to tweak your niche along the way Finding your blog’s niche www.nancycudis.com

#EdTech in the Classroom www.nancycudis.com Finding your blog’s niche

#EdTech in the Classroom Exercise www.nancycudis.com • Think of a niche you want for your blog. • Write it down and encircle.

#EdTech in the Classroom Creating your blog’s topics www.nancycudis.com

#EdTech in the Classroom An example www.nancycudis.com

#EdTech in the Classroom • Reflect and map out the topics that your chose niche can generate. Exercise www.nancycudis.com

#EdTech in the Classroom Creating a blog editorial calender www.nancycudis.com

#EdTech in the Classroom Creating a blog editorial calender www.nancycudis.com

#EdTech in the Classroom • Select four topics from your mind map • Arrange them according to degree of interest • Create a blog editorial calendar using this table: Exercise www.nancycudis.com

#EdTech in the Classroom Exercise Date to be published Working title Inspiration/ examples Keywords to target Call to action Status www.nancycudis.com

#EdTech in the Classroom Choosing the platform www.nancycudis.com

#EdTech in the Classroom Deciding on your domain name www.nancycudis.com

#EdTech in the Classroom • Plan before you write • Avoid editing while writing • Don’t go straight from writing into editing • Edit the big picture first Writing your first blog post www.nancycudis.com

#EdTech in the Classroom • Cut down your introduction • Add a call to action • Don’t let Spellcheck do your proofreading • Don’t agonize over making it perfect • Preview your post and check the formatting www.nancycudis.com Writing your first blog post

#EdTech in the Classroom • They're vs. Their vs. There – They're going to love going there. I heard their food is the best! • Your vs. You're – You made it around the track in under a minute -- you're fast! – How's your fast going? Are you hungry? • Its vs. It's Common grammar mistakes www.nancycudis.com

#EdTech in the Classroom • Incomplete Comparisons – Our car model is faster, better, stronger. • Passive Voice • Dangling Modifiers – After declining for months, Jean tried a new tactic to increase ROI. (?) – Jean tried a new tactic to increase ROI after it had been declining for months. Common grammar mistakes www.nancycudis.com

#EdTech in the Classroom See what I mean? www.nancycudis.com

#EdTech in the Classroom Getting readers to visit your blog www.nancycudis.com

#EdTech in the Classroom Be responsible. www.nancycudis.com

#EdTech in the Classroom Exercise www.nancycudis.com Date to be published Working title To be shared on (social media)

#EdTech in the Classroom Pay it forward. Then you’re getting visitors… www.nancycudis.com

#EdTech in the Classroom • Create a habit of this entire process. Be a power blogger! www.nancycudis.com

#EdTech in the Classroom “It’s still magic even if you know how it’s done.” –Terry Pratchett www.nancycudis.com

#EdTech in the ClassroomThank you. Nancy Cudis Proprietor | Professional Writer The Memoriter Writing Service nrcudis@gmail.com www.nancycudis.com @nrcudis

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