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Passion for What We Do

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Information about Passion for What We Do
News & Politics

Published on February 24, 2014

Author: LibertyMutualInsurance

Source: slideshare.net

Description

“A shared passion for what we do” is Liberty Mutual Commercial Insurance’s new brand campaign theme. Chief Marketing Officer Debbie McGonigle explains the rationale for that theme and addresses campaign strategy in the February issue of Best’s Review.
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