Published on July 5, 2013
Web 2.0 Banking Opportunities made by Fidor TecS AG General Information – Status July 2013
Fascinated by the Opportunities of the “Crowd Finance” Era?! The Web 2.0 World, started by technology firms such as Wikipedia and commercialized by companies such as Google, Apple and Facebook, has made a user-centered online experience non-negotiable. All companies, especially those in financial services, must provide this kind of experience or risk losing customers to competitors who do. This counts in particular for the B2C business, but also for the B2B sector of banking. As customers develop radically different behaviour patterns like going mobile and using social- media tools, they are looking for new ways to interact and engage with banks. Fidor Bank is the first bank covering that digital lifestyle. Besides traditional banking, Fidor Bank offers internet- payments, peer-to-peer lending, peer-to-peer-brokerage, crowd-funding, virtual currencies. And it has an active community, in which users rate banking products or financial advisors, compare their finance profiles and discuss their money matters. No wonder Chris Skinner called Fidor Bank in his blog “the most innovative bank out there …”. More and more bank executives realize these changes and also the opportunities, coming with them. But they are held back by the restrictions of their legacy systems. These systems cannot keep up with the Web 2.0 World or the rapid changes caused e. g. by the mobile revolution. Fidor TecS AG acknowledges these challenges and helps financial and non-financial companies to complement their current systems. Fidor TecS AG is a 100% subsidiary of Fidor Bank AG, developing and maintaining one of the most modern banking- and community-applications, offering a “one stop shopping” solution (from development to hosting). *http://thefinanser.co.uk/fsclub/2012/06/fidor-bank-from-one-extreme-to-another.html
Our Execution of Banking 2.0 combines Community, Payment and Banking. Crowd- Finance Apps Social Trading Apps Virtual Curren- cies Peer to peer lending Bonus Scheme E- Payment SEPA Global Money Transfer Mobile Payment Social Payment
Fidor Smart Cash Account. There is nothing more exciting! Fidor Bank will introduce Fidor Smart Cash Account (FSCA) and Fidor Smart Corporate Account in Autumn 2013 to the markets. This account technology follows the vision of Fidor Bank: “we transform an account into an smart account, like apple made a smart phone out of a telephone.” Some “sneak preview” highlights: - FSCA (Fidor Smart Cash Account) will be open via API for third party apps (as today) - New: Customers can customize account by deciding, which App should be in, which out (like customers do that with a smart phone) - New: To make that easy for the customer, a first stage App-Store will be introduced within that Fidor Smart Cash Account. - New: The Transaction List within that account will be a first step “PFM” (Personal Finance Management) Tool. In case of questions, resulting out of existing transactions, customers can ask questions directly into the community. - New: Customers can compare their financial behaviour with the community within their “cash statement”. This is a unique development, our Whitelabel-Partners will benefit from. This unique account- Technology combines in an impressive way the possibilities of an online community with a modern account technology.
Understanding Trends. Mobile usage will surpass desktop or laptop usage in the next few years. As touch screen phones become more popular, mobile touch Web applications and are becoming the norm. Therefore, a bank’s user experience needs to be optimized for both regular browsers, as well as, mobile touch devices, with touch-friendly layouts and lightweight pages, which quickly load. Source: Forrester Research, Inc.
Understanding Touchpoints. The pace of change in digital technologies is sometimes bewildering. Just a view years ago many banking executives hadn’t even heard of the iPhone, Android or the iPad. Now engaging with customers through these touch points is becoming standard practice. Source: Forrester Research, Inc. Source: Forrester Research, Inc.
Understanding Mobile. The pace of change in digital technologies is sometimes bewildering. Just a view years ago many banking executives hadn’t even heard of the iPhone, Android or the iPad. Now engaging with customers through these touch points is becoming standard practice. Mobile usage will surpass desktop or laptop usage in the next few years. As touch screen phones become more popular, mobile touch Web applications are becoming the norm. Therefore, a bank’s user experience needs to be optimized for both regular browsers, as well as, mobile touch devices, with touch-friendly layouts and lightweight pages, which quickly load.
Responsive Layout atTablett and Desktop Native App´s for Smartphones Security Solutions Registration process must be mobile What kind of offers are demanded by a mobile internet behaviour? Newsletter Marketing Mobile optimized/responsive Communicating the Mobile Offer via Internet Content/Portale Websites A number of simple APPs, one product APPs instead of one „fat“ all we can offer APP Customer can group Fidor APPs in One chapter on the smartphone. Agile Development: targeting a new APP every 6 – 8 weeks Mobile Strategy Mobile is more than just an APP. The Fidor TecS AG conceptional view contains more than just designing a smartphone app. In the 1990ies, banks started to set up first web-sites looking like their print prospectus. Today, banks repeat that mistake by copiing their web-offer into the mobile space.
How Mobile can create a USP. The Fidor TecS AG conceptional view contains more than just designing a smartphone app. In the 1990ies, banks started to set up first web-sites looking like their print prospectus. Today, banks repeat that mistake by copiing their web-offer into the mobile space. Make the Difference: • Normal banks to take their bank offer and place it on the smartphone. As then also the branch banking was once placed in the network. • There is no product matching. There is no process adjustment. • How then suspect banks also that there is no change in behavior through a new medium. • The success of PayPal was an "accident" of the banks. • There is no offer of a community bank. Accordingly, there is no community support via Mobile App. • There is no peer-to-peer and no crowd banking. Accordingly, there are solutions such as APP only for start-ups.
Community posts, products retings, Q&A Customer generated content Company generated knowledge 3. Party & Open source information CISAnalysis, Reportings, Customer Service, Marketing, Sales Registration Process, APPs, Crowd Finance, Transactions, external Databases etc. Understanding “Big-Data”: Collecting Data for the Customers. Fidor Bank´s Customer data will not only be collected and analyzed by the bank. The findings from the data collection are also made available to customers. Objective: optimizing customers and users finances: The CIS = Customer Information System – besides e. g. an MIS, a Management Information System.
Retail-Customer & B-to-B Customer (SMEs) Corporate (E-Business, Whitelabel-Partner etc.) Understanding your needs! Fidor TecS web 2.0 driven Smart Account Solution is designed not only with the needs of the customer in mind, but also those of the whitelabel-partner, an e-business manager or the IT administrator of your organisation. Fidor Smart Account provides a high level of personalization combined with a modern user experience and access from all devices, desktop or mobile. Together with the FidorTecS AG Team, our partners are able to maintain control over the portal and drive a customer’s entire journey while making changes when necessary and publishing them directly, wherever and whenever, you want. To make sure that the technical development keeps pace with the speed of market-development, Fidor TECS works with a philosophy of "small concept sprints". Bank 2.0 Portal (incl. Community, Bonus-System, Payment und Banking) Portal Manager Core Banking (Existing or Fidor Bank´s Solution)
Social mediaGame Partner platform Mobile app shop Web browserchip Mobile browserCard Points of Contact and Access Technology: Back Office Core Banking & Ext. Connect Fidor Smart Account Technology Data, Processes & Transactions IT Hosting DB Cluster DB Reporting Processing Cards (PF/MC) External Payment Providers IZV/SEPA Hyperwallet/ Currency Cloud Fidor SOAP/ DTA Fidor API Currency Cloud Goldmoney Crowd FInance Virwox PFM Tool Peta Fuel CRM Order Controlling Customer Service FidorPay Features FidorSmart Account Fidor Smart Coprorate Account Saving Certificate High Yield Account Peer to peer Lending AZV IZV Payment a/ Invoice pay outPortfolio pay out 3rd party partnerships: „APPs“ Fidor Bank Services Customer Engagement The Architecture
It´s your Choice! Create the perfect offer for your customers. The Tools of the Community-Solution: Fidor Basic Fidor Premium White Label Fidor Deluxe Franchise Fidor core banking system a a a Scope of Community Rate advisors a a a Rate products a a a Money-Saving Tips a a a Desired products a a a Money questions a a a Financial analysis – a a Bonus system – a a
Fidor Basic Fidor Premium White Label Fidor Deluxe Franchise Scope of Payment Real-time transactions – a a Send/receive money with Nickname – a a Send/receive money with Twitter – a a Send/receive money with Mobile number – a a Send/receive money with E-mail address – a a Financial analysis – a a Maybe you just want to focus on payment? Why not… The Tools of the Payment-Solution:
Fidor Basic Fidor Premium White Label Fidor Deluxe Franchise Scope of Banking Financial status – – a Transfers – – a Standing order – – a Direct credit – – a Life insucrence loans – – a Foreign currencies – – a Precious metals – – a Prepaid MasterCard – a a Interface for external apps inro FidorPay account: Social Trading (Brokertainment) Crowd Finance (Startnext) Peer-to-Peer (Smava) – a a Combining traditional Banking with peer-to-peer and crowd finance… The Tools of the Banking-Solution:
Fidor Basic Fidor Premium White Label Fidor Deluxe Franchise Scope of Service Level Basic a a a Top – a a Emergency service – – a The Menu: Choose what you want or need for your support… Additional Services:
Case-Study I As an international operating banking institution, we need to catch up with the web-based development of our customers. Therefor we use the partners Fidor TecS AG as Tec- and Know- How-Suppliers by whitelabeling their Tec-platform and leveraging their web 2.0-experience in several workshops. Banking Institution Making sure not to miss the web- trend, I need a partner for agile and speed-development!
Case-Study II Operating in the internet, you need to make sure, that all your money-matters ars being executed in a perfect way – not holding a licence for payments or even a banking licence. Fidor Bank AG and Fidor TecS AG guarantee you to get Tec-Licence and Banking-Licence Support from one experienced Group. E-Commerce While focussing on my customer- acquisition and logistics, I need to support my customers with secure e-payments, guaranteed by an independet german bank and it´s banking licence.
Case-Study III Virtual Currencies can be handled with Fidor Smart Cash Account, white labeled using the branding of the game-developer or within regular Fidor Smart Cash Account. Gaming Startup For my Gaming-Startup-Idea I need a technological and banking-regulatory solution – ideally out of one hand. Fidor TecS AG and Fidor Bank AG are helping me to set that up.
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