Published on March 19, 2014
How Support Software Will Play a Lead Role in the Virtual Future Operations & Monetization in theOperations & Monetization in the Virtual NetworkVirtual Network Tim McElligott – Senior Consulting Analyst, Global OSS BSS Strategy Stratecast | Frost & Sullivan Analyst Briefing Presentation April 3, 2014
Today’s Agenda: • Why is the communications industry in such a critical state of flux? • Three innovations leading the response: NFV, SDN, SON. Page 2 © 2013 Stratecast | Frost & Sullivan, all rights reserved. Proprietary and Confidential to Stratecast. • The future Virtual Network and why O&M is so important to its success. • Status, expectations and challenges for the Virtual Network. • Conclusion: Fasten Your Seat Belt.
Drivers of Change Page 3 © 2013 Stratecast | Frost & Sullivan, all rights reserved. Proprietary and Confidential to Stratecast.
CSPs Rank the Drivers for SDN/NFV Page 4 © 2013 Stratecast | Frost & Sullivan, all rights reserved. Proprietary and Confidential to Stratecast.
Figure 1 - Communications Industry: Business Model of Yesterday (and Today) Our Connected World Source: TAM, TMF GB929 Fulfillment Assurance Billing Customer Management Service Management Resource Management Supplier/Partner Management Enterprise Management Product Management Market/Sales Management OSS / BSS • Fixed-line Voice • Mobile • Broadband Data Focus on Technology Problem: the current business model and architecture can’t respond. Page 5 © 2013 Stratecast | Frost & Sullivan, all rights reserved. Proprietary and Confidential to Stratecast. Fixed-Line MobileIP Voice MMS / SMS 2.5G Data (GPRS/EDGE) 3 G Data (UMTS) 3.5G Data (HSPA) 4G Data (LTE) MobileRouters Switches Databases IP Voice Broadband DSL Cable Fixed-Line Network Technology Source: TAM, TMF GB929 • Consumers • Small Medium Business • Enterprise Focus on Customers The current network environment, with its evolutionary waves of change, has served the global CSP community for well more than 100 years. It is now poised to undergo the most significant technology transformation to date, as network virtualization concepts push forward to address the capacity, flexibility and responsiveness needs demanded by today’s business environment.
Concerns and challenges for the virtual network Page 6 © 2013 Stratecast | Frost & Sullivan, all rights reserved. Proprietary and Confidential to Stratecast.
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For Additional Information Tim McElligott Senior Analyst, Global O&M Strategy (815) 464-3784 email@example.com Karl Whitelock Director Global O&M Strategy (801) 446-1934 firstname.lastname@example.org 9 Troy Morley Analyst, Global O&M Strategy 720-248-7692 email@example.com Perry Somers Director of Business Development Information & Communications Tech (360) 416-4982 firstname.lastname@example.org
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The intricacies and complex operations involved in enabling the network ... monetization is to offer network services ... virtual network services.
For the suppliers of Operations & Monetization (O&M) ... even as the industry continues to define what the Virtual Network is.
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Monetization is the process of converting or establishing something into legal tender. ... Revenue from business operations
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