Novertur | Venture Pitch

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Information about Novertur | Venture Pitch
Investor Relations

Published on February 24, 2014

Author: Novertur



This is the public venture pitch of Novertur, the business matching network for internationalization. Contact for further information.

PROSPECT / INTERACT / TRADE NOVERTUR The business matching network for internationalization Novertur International SA Av. d’Ouchy 64 1006 Lausanne Switzerland Venture Pitch February 2014 Switzerland 2014-Q1

The Problem SMEs have difficulties finding partners abroad ? ?? Organization of support (EPAs, CCI) have limited networks Consulting firms are expensive Business networking is time consuming and costly Opportunity: There are 50M SMEs spending: - 18 bn$ in trade shows - 51.6 bn$ in internet marketing - Tens of bn$ in trade consulting 2

The Solution (1) Key stakeholders of SMEs’ internationalization SMEs B2B service providers Trade organizations Web Application ( 1. Matchmaking 2. Web 2.0 Identify complementary business partners Network and build trusted relationships To save time and money for SMEs 3


The Technology Financing Development Partner/support Advanced matchmaking algorithm based on business characteristics (big data analysis, semantic, clustering technics) Patent Pending 5

The Competition Key competitive advantages Matchmaking Trade organizations Key competitors (substitutes) and differentiations • Clear ownership of network contacts to company • Focus on SMEs and international trade • Web 2.0 features connections and interactions for networking • Network-based trust and trust building • Online automated and rapid matching • Free (or at least affordable) 6

The Marketing Strategy 1 Internet marketing Paid search Display adv & remarketing Social media marketing Inbound marketing (SEO, Blogging, Content mkt) • E-mailing • • • • • Build trust system (network effect) • Unlock features • SEO (user content) 2 Leverage trade organizations 1:1 Partnership 3 Virality virtuous circle 7

The Business Model A diversified revenue model structure Freemium Enterprise Sales Solutions Advertising Share of revenues: 30% 50% 20% 8

The Team Florent Schlaeppi – CEO – Co-founder • • • Marketing Executive Internet eBay Inc former employee Big data analytics, online advertising, business development MSc International business, BSc HEC Lausanne, BSc engineering Luca Salzano – CMO – Co-founder • • • Strategic marketing and media professional (Kudelski) Internet marketing guru MSc International business, BSc Political Sciences Marius Aeberli – Creative Director – Co-founder • • • Design Interactive designer Strong internet business experience BSc ECAL Big data Finance Non-Executive Benoit Perroud – CTO – Board member • • • VeriSign Inc senior engineer Big data guru MSc computer sciences EPFL Jacques Billy – CFO – Board member • • • Former CEO of Elsevier Finance SA Non Executive Director at Poytech Ventures & Business angel MSc HEC Paris +2 developers (shareholders) 9

The Status – Q1/2014 2011 Idea 2012 2013 Dev β 2014 Seed Live to market (3k users) 2015 Series A Growth (1M users) 2018 Exit 3’300 companies & 21 non-profit trade organizations registered (in 4 months) First subscriptions sold • R&D co-financed by Swiss government (CTI) • Confirmation of the need • • Achievements 4 years 100 M$ exit strategy Clear acquisition strategy Where is the value 10

Contact and trial Novertur International SA Av. d’Ouchy 64 1006 Lausanne Switzerland Florent Schlaeppi (CEO) +41 79 362 25 61 More information: Twitter: @Novertur For trial account, send an email to: 11

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