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Information about Nescafe2

Published on March 2, 2011

Author: RonakRParmar


: Nescafe Partners you in clearing the cobwebs in your minds and switching on your purpose-- Switching on the best in you! Slide 4: Nescafé is a brand of instant coffee made by Nestlé Nestlé's flagship powdered coffee product was introduced in Switzerland on April 1, 1938 after being developed for seven years by Max Morgenthaler and Vernon Chapman. Nestlé claims that 3,000 cups of Nescafé are drunk every second Nescafe` was introduced in I ndia in 1963. Nescafe Coffee the only brand name popular in India About Nescafe` Presents ..: Presents .. About MINUTE TO WIN IT: About MINUTE TO WIN IT An AXN India Original Production mix of simple and innovative games once in a lifetime chance o ne nerve-wracking minute Now in the Indian avatar An acclaimed game show Aptly goes with the Nescafe tagline MASCOT: MASCOT WHY MR. BEAN?: WHY MR. BEAN? Mr. Bean has an apt surname Synonymous with coffee unique way of approaching problems family favourite humour is universally popular Goes with the Nescafe tagline Handbook: Handbook Slide 10: After NESCAF É Before NESCAF É NESCAF É – Switch on the best in you .. Slide 11: THE NESCAFÉ SPECIALITY RANGE NESCAFÉ CLASSIC has the unmistakable taste of 100% pure coffee and is made from carefully selected coffee beans picked from the finest plantations, blended and roasted to perfection. 100% coffee…100% pleasure.. NESCAFÉ CAPPUCCINO - Bring home the café experience.. Comforting, relaxing - a delicious cup of NESCAFÉ Cappuccino is a great way to enjoy a true café experience at home. NESCAFÉ CHOCO MOCHA - Presented in a rich brown chocolate coloured box, it is described as a 'Chocolate-y temptation'. NESCAFÉ VANILLA LATTE - They’re frothy.. They’re fabulous and now come in low-fat alternatives too. When you want an indulgent treat – coffee shop creaminess in your kitchen, choose something from the NESCAFÉ Speciality range. Facebook Application: Facebook Application Blog: Blog Internal PR: Internal PR EMPLOYEE OF THE MONTH An incentive Employees perform more diligently Given a hamper worth 20,000 : SWITCHBOARDS Every switchboard in the office tagline ‘switch on the best in you’ : NESCAFE T SHIRTS distributed among the staff Minute to Win it Open only to the staff Episode for Nescafe : SATURDAY FUN N FROLIC Saturday – reserved for recreation Entertainment committee formed Also celebrate birthdays etc. CUSTOMISED MUGS Slide 18: EMPLOYEE SUGGESTION SCHEME THOUGHT OF THE DAY Current Social campaign: Current Social campaign ‘Let Us Go to School’ Create awareness about the right to education : Active role that village women play in adopting good dairying practices in dairy farms The key messages of conservation, hygiene, health and wellness are progressively built into the communities Slide 21: Presents presents ENLIGHTENING MINDS The Campaign: The Campaign A Nescafe Wall of Wisdom in the 7 major cities of India. Collection of Books. Donation to UNICEF and other NGO’s. Slide 23: presents Nescafe Wall Of Wisdom Place Your Book Here!! The Campaign: The Campaign Tasters. 4 New Flavours . Lucky Draw. Winner of Lucky Draw- Minute to Win it! Enlightening minds: Enlightening minds Publicity : The inauguration of the campaign will be done by Deepika Padukone and Purab Kohli . Free media coverage. Slide 27: PLANS TO SWITCH ON ‘THE BEST IN THEM’ BY ORGANISING ‘ENLIGHTENING MINDS’ a campaign supporting child education. They have decided to devote their minds and unbeatable energy for a noble cause .NESCAFE has taken the feeling of social responsibility to another level. Collecting books from seven cities like MUMBAI DELHI KOLKATTA BANGALORE INDORE JAIPUR and AHMEDABAD and donating those books to UNICEF, this camp will be inaugurated by actress DEEPIKA PADUKONE AND PURAB KOHLI who will also do their maximum to contribute their bit towards CHILD EDUCATION. PRINT PARTNER ENLIGHTENING MINDS BY NESCAFE Slide 28: Radio Partner News Channel Partner Minute To Win It Slide 29: BOOKMARK Online Publicity: Online Publicity BLOG Thank you!: Thank you! Kewal Gala 108 Sanchi Jain 113 Shweta Malhotra 118 Ronak Parmar 128 Minal Vaswani 145 Ayushi Mehta 147

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